At Home with Lorraine Kelly 2013 - (Page 368)
General manager I.T
Jacqueline de Rojas, 50, is
UK general manager of
CA Technologies
‘I work
for an
enterprise
JACQUELINE DE ROJAS
software
company that runs the IT
infrastructure of companies
such as Tesco, Shell and
Unilever as well as public
sector customers. My job is
to run the UK and Ireland
business. It is a high-pressure
job, but that comes with the
territory of any job at the top.
‘This is my second tour of
duty with CA. In 1999, I was
running 85% of the sales
business and was one of two
candidates put forward for
the job of country managing
director. I was passed
over in favour of a male
colleague, who was running a
significantly smaller business
than mine. There is no doubt
that I hit the glass ceiling
very hard. Since 1999, CA has
rebranded and embraced
a different culture which
includes diversity. Ironically,
having not got the job back
then, the company “came
looking for me” 13 years later.
It says a lot about changed
attitudes of our own business
but also the changed attitudes
across the entire industry.
The board room is no longer
a closed shop to women,
and we have more women
entering in senior positions.
‘Companies realise
decisions are no longer black
and white; an interesting
aspect of adding women into
traditionally confrontational
situations is they are often
capable of navigating a more
diplomatic path where typical
alpha males may not be,
and, at times, softer skills can
make the difference between
winning and losing.’
Funeral director
Helen Allen, 45, is principal funeral
director for The C o-operative Funeralcare
‘I started my career in the funeral
profession quite late on, at 35. I was
volunteering for The Salvation Army,
selling its magazine on a street corner,
when a nearby funeral director was
short-staffed and asked if I could help
them out. I said yes, why not?
‘He dressed me in a black coat and
I assisted on the funeral. The family of
the deceased were so pleased to see a
woman attending at the funeral they
made a point of telling the company.
‘After that, I was employed by the
funeral home on a casual basis. When
a full-time position came up I applied
for it, but was told that the position
was no longer available. However, I
HELEN ALLEN
found out
later that they
employed a man that afternoon!
‘Later, I gained employment at
The Co-operative Funeralcare in an
operational role, and have never looked
back. It’s taken me seven years to get
to where I am today, but I’ve had lots of
training and encouragement from the
company. I was the first female funeral
director in my area, but there are a few
more now, in and around Dorset, and
many more nationwide.
‘I think women are ideal for this
role, as some families find it easier to
open up and allow a woman to put a
comforting arm around them.’
Locksmith
Lucy Robinson, 35, runs her own
locksmith business, Lucy Locksmith
‘I was an estate agent for
several years, and when
I got out of that I temped
for a bit, trying to work out
what I wanted to do. Then a
locksmith friend suggested I
come out on jobs with him.
‘I really enjoyed it, so I rang
around a few local companies
to see if they would take me
on as an apprentice. One man
I spoke to actually sniggered
at the idea of a female
locksmith, which made me
feel very defiant. But I found
a company to take me on and
I learned the skills I needed
before setting up on my own.
‘I’m the only female locksmith
in my area,
and it can
LUCY ROBINSON
be a real
advantage.
Elderly people and women
who live alone feel more
comfortable with me from a
security point of view, and feel
reassured I won’t rip them off
or do a dodgy job.
‘I’ve never come across a
task I can’t do because I lack
the strength. And I have never
encountered any safety issues
– I use my intuition and always
take sensible precautions.
‘I love my job and I’m my
own boss – which is brilliant.
I wouldn’t change a thing.’
32 ● MARCH 2013
30-33 women in men's jobs FINAL.indd 32
29/1/13 10:58:22
Table of Contents for the Digital Edition of At Home with Lorraine Kelly 2013
EDITOR'S LETTER
LORRAINE KELLY UPDATE
NEWS UPFRONT
SAVE THE DATE
READING BETWEEN THE LINES
BEAUTIES IN BLUE
LIGHTEN UP
BAGS OF STYLE
BUCKLE UP
IT'S A WRAP
IF THE SHOE FITS
SETTING TRENDS
THE BIG REVEAL
GET THE LOOK
LONG REIGN LORRAINE
MOTHER KNOWS BEST
AGE IS JUST A NUMBER
EXPECT THE WORST
UNPLANNED PREGNANCY
WOMEN'S HEALTH A-Z
COULD YOU BE DEPRESSED?
SLEEP EASY
GET BACK TO YOURSELF
WHAT A PAIN
LISTEN UP
CHINESE CUISINE
A TASTE OF ITALY
SNACK TIME
DRINK IT UP
EXCUSES, EXCUSES
EXERCISE'S NEW GROOVE
SPRING INTO SHAPE
OUT AND ABOUT
BEAUTY BLOOPERS
CROWNING GLORY
MAGIC MAKEOVERS
I LOVE MY NEW BODY'
FLASH A SMILE
YOUNG AT HEART
SAFELY DOES IT
LOOK AFTER THE PENNIES
THE GOOD LIFE
ROOM REVAMP
CLEAN UP YOUR ACT
WHAT A BLINDER!
TAKE TO THE FLOOR
HOW DOES YOUR GARDEN GROW?
OFF THE BEATEN TRACK
THE EMERALD ISLE
SPRING BREAKS
REST AND RELAXATION
ANIMAL ACCESSORIES
A MAN'S BEST FRIEND
BEASTLY BEHAVIOUR
STYLE SAVVY
TV FAVES
LAST WORD
STOCKISTS
CRAFT NEWS
WE LOVE BEING CRAFTY!'
HOME SPUN
FRAME WORK
MAKE THE CUT
CLEVER CARDS
KNIT ONE...
SPARKLE!
KITTED OUT
THE ICING ON THE CAKE
HELLO CUPCAKE
LORRAINE'S ROAD TO SUCCESS
THE WORLD OF WORK
AN AGE OLD PROFESSION
THE ONLY WAY IS UP
JUST THE JOB
MOVE OVER, MISTER!
BEYOND THE SHOP FLOOR
THE BANK JOB
ARE YOU COVERED?
CAREFULLY DOES IT
EQUAL RIGHTS
BALANCING ACT
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