In Broadcast - June 2013 - 24

I N T E R N A T I O N A L

N E W S

WWW.INBROADCAST.COM | ISSUE 20 - JUNE 2013

InREPLY

BSI’s Wireless Cameras Capture The Action
Broadcast Sports, Inc’s Technical Sales Director,
Tony Valentino, ﬁelds our questions on RF infrastructure,
NASCAR on-board cameras, the Ref Cam application,
and The Real Freedom System…
BSI’s NASCAR on-board cameras –
Daytona, FL, USA

InBroadcast: How is your
company changing to meet client
demands?
Tony Valentino: Broadcast Sports
Inc. (BSI), has been in the RF camera
business for 30 years. In this time
we’ve stayed ahead of the curve
by keeping a close eye on the
broadcast industry as a whole and
watching for trends that will affect our
business and our customers. From
our involvement at the inception
of NASCAR on-board cameras to
our transition to HD, we anticipate
what our clients will demand and
develop technologies that will meet
their needs. Furthermore, we have

the capability to design and develop
specialised RF technologies based
upon the unique parameters of our
clients. If a producer or director
wants to wirelessly capture video
from a perspective that’s never
been seen before, our engineers
will work tirelessly to ensure their
vision becomes reality.
InB: What criteria does the market
use to make decisions for your
services?
TV: The primary criteria involved in
choosing BSI as a supplier is when
a customer wants the freedom to
broadcast high-quality video, live,

while roaming freely throughout
a given area. There are many
inexpensive solutions for capturing
video wirelessly, even from small
consumer or “prosumer” POV
cameras. The key differentiating
factor between these solutions and
what BSI provides is that the video
we capture is broadcast-quality HD
and our RF infrastructure ensures
that the wireless signal from any
given point is strong and reliable
throughout a transmission. We
also enable remote operation of
a wide range of camera functions
and provide full service set-up and
support throughout an event.
InB: Which territories are showing
particular activity?
TV: Historically, BSI’s focus has
primarily been in the US market;
however, with the opening of our
UK ofﬁce in 2011 we have a rapidly
growing presence in the European
broadcast scene. Our unique model
of offering both full service and dry
hire rental has allowed us to satisfy
the wide range of demand in this
region. We anticipate growth from
our UK ofﬁce to expand to the wider
regions of Europe, the Middle East
and other growth markets in the
coming years.

24

InB: Any innovations ahead that
you can discuss?
TV: Our latest innovation that is
making waves throughout the
industry is a Ref Cam application

BSI’s wireless cameras at Carnival in Rio de Janeiro, Brazil

for our new mini POV camera. The
device is the smallest and highest
quality 1080i camera with remote
camera control capability that BSI
has ever deployed and with this
technology the unique applications
are endless. We are working to
incorporate the camera into various
person-wearable and vehiclemounted conﬁgurations and push the
envelope on compelling ﬁrst-person
perspectives across the board.
BSI is also launching a wireless
camera link product line that will
be available for purchase in the fall.
This is the ﬁrst time in the company’s
30-year history that we will be selling
our proprietary technology to the
wider broadcast industry. The Real
Freedom System incorporates
the robust features we use in our
rental business with an intuitive
user interface and scalable design
to meet the needs of a wide variety
of customers who want to deploy
wireless cameras on their own.
InB: Give some examples of your
recent case studies.
TV: Wireless cameras at Carnival
in Rio de Janeiro, Brazil, NASCAR
on-board cameras in Daytona, FL,
USA, and Wireless and specialty
cameras at the Quicksilver Pro
Surﬁng Championships - BascoLandaise coast, in France.
InB: Thank you for taking timeout
to answer our questions.

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