WWF International Review 2016 - 24

ENABLING OUR GLOBAL GOALS
Changes to the way finance, governance and
markets operate will help deliver the sustainable
development needed to deliver our global goals.

FINANCE

WWF's objective is to encourage a meaningful shift in Finance to
achieve our Global Goals. The global finance system enables all
types of economic activity, and this activity can have a significant
impact on our planet. Environmental risks and opportunities are
becoming increasingly important to financial decision-making.
However, more needs to be done. We will focus on influencing the
financial system to improve decision making on environmental
risks, deliver investment for sustainable development, and drive
sustainable practices in areas of the economy that produce goods
and services.

GOVERNANCE

We believe that power and responsibilities need to be exercised
in a way that delivers sustainable development. This involves
creating governance mechanisms that provide participation,
access, transparency, accountability and rights to people so
that they can influence decisions that meet economic needs
while protecting the environment. Difficult challenges have to
be hurdled to achieve this. These include involving previously
excluded stakeholders such as indigenous peoples and local
communities, and encouraging the corporate sector to bring
social benefits and equity into its decision making.

MARKETS

We want to see a shift in international markets to more
sustainable production and consumption. We will help enable
this by building on our work with international companies
and globally traded commodities to encourage initiatives that
protect ecosystems. We will also work directly with consumers,
especially around illegal wildlife, to encourage changes in
consumption behaviour. And we will support community-based
enterprises to be more profitable, ensuring that communities
have a vested interest in protecting ecosystems.

WWF Annual Review 2016 | page 24



Table of Contents for the Digital Edition of WWF International Review 2016

Contents
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