In Broadcast - November 2012 - 4

I N T E R N A T I O N A L

N E W S

WWW.INBROADCAST.COM | ISSUE 14 - NOV/DEC 2012

InNEWS
F1 Indian Grand Prix Goes Live With Blackmagic Kit
BP Satellite Solutions provided RF camera services to broadcasters televising the FIA™ Formula One™ World Championship using Blackmagic Design’s equipment. These included the Compact Videohub and Videohub Smart Control. Commentary teams from TV Globo, RTL Germany, ZDF Sport, VIASAT and MTV3 Finland used the solution to present wirelessly from the F1™ paddock, pitlane and starting grid. The RF camera solution is built around Blackmagic Design’s Compact Videohub router and Videohub Smart Control router control panel. Five wireless camera feeds from the F1 Indian Grand Prix were delivered via the Riedel Fibre Network and recorded on several SmartView Duo monitors for the broadcasters’ commentary positions. TV Globo acquired the F1 Grand Prix camera signals via eight ATEM Camera Converters from FOM and connected to two ATEM Studio Converters. The signals were then fed into a Blackmagic Design Compact VideoHub via four Blackmagic Design Mini Converters Fibre to SDI. An ATEM 2M/E Production Switcher with ATEM 1M/E Broadcast Panel was then used to mix the viewing package and add race commentary while audio was embedded and de embedded using Blackmagic Design Mini Converter SDI to Audio and Audio to SDI. The ﬁnal output was then sent via satellite.

AtomOS 4.0 Adds Avid DNxHD Codec
AUS: AtomOS 4.0 adds support for the Avid DNxHD production codec in addition to Apple ProRes. “There has been huge demand from our customer base for Avid support”, said Jeromy Young, CEO of Atomos. “Now, editors have a choice of native codec for their editing system. Both Apple ProRes and Avid DNxHD provide higher quality, with higher bitrates and 4:2:2, 10-bit resolution. Both are ready-toedit straight from the Samurai’s HDD or SSD, in your preferred NLE”.

Grass Valley’s Ignite Wins Emmy
USA: The National Academy of Television Arts & Sciences (NATAS) has honoured the Grass Valley Ignite automated production system with a 2012 Technical & Engineering Emmy Award. Grass Valley’s win was down to pioneering the development of event driven control room automation systems for production of live television shows, which encompasses full control of robotic cameras, audio, graphics and video resources.

Blackmagic helps broadcast the F1 World Championship

HyperDeck Studio SSD recorders. Capturing in ProRes, the HyperDeck Studios were then used for playback, and subsequent quality control after production. BP Satellite Solutions provided broadcaster s with camera transmitters, receivers and intercoms. They also supplied IP based audio equipment and Blackmagic Design

AOL And Google Boost OTT Video Ads Market
As AOL and Google’s YouTube join forces in their efforts to monetise short-form video via advertising, the OTT video market gets another significant boost. The OTT market boost will further develop effective business models increasing revenue potential for its players. Ad-funded short-form content makes up the overwhelming majority of OTT video market, estimated by IMS Research, recently acquired by IHS Inc., at 693 billion ad-funded video streams in 2011. Forecast in IMS Research’s recently-published study Business Model Evolution in OTT and Ondemand Video Markets – 2012 Edition, reveal that revenues in the OTT video market will be driven by premium, long-form content, yet advertising revenues are forecast to increase to $13.4 billion in 2017, compared to $20.6 billion generated from pay-per and subscription OTT video services. Anna Hunt, the author of the study and Principal Analyst at IMS Research, said: “Growth in revenues from in-video OTT advertising will be mainly driven by the growth of OTT video consumption, especially as streaming of short-form content via tablets and PCs becomes even more popular.

Audio-Technica Flagship Series
G B R : A u d i o - Te c h n i c a h a s launched its flagship 50 Series of studio microphones with the AT5040 Cardioid Condenser Microphone at the AES Convention. Audio-Technica’s hand-built AT5040 side-address condenser offers high-ﬁdelity performance, with depth, presence and purity of sound. The AT5040 employs four ultrathin (two micron) rectangular diaphragms that function together providing combined surface area unachievable in a standard round diaphragm.

Companies such as Google and AOL will have a signiﬁ cant share of these revenues, as they implement tactics such as forming new strategic relationships to monetise original video assets, directly approaching ad buyers, and of fering guarantees for audience delivery.” The rate of growth in OTT advertising revenues is expected to strengthen over the next five years.

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In Broadcast - November 2012

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