Careers with Hayley Taylor 2011 - (Page 94)
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Careers profiles Michelle Mone, whose decision to set up her own business after being made redundant has made her one of the most important names in lingerie.
The ultimo success
M
her knowledge.
ichelle Mone OBE is a woman who works for women as the founder and co-owner of MJM International,
which stands as the UK’s largest lingerie company and is worth £50 million. Even though she was forced to balance business and family life from a young age, this has in no way hindered her flourishing entrepreneurial skill or dedication to her brand. Mone was even invited to speak to the Cabinet alongside David Cameron and Nick Clegg in 2010 regarding her business expertise exhibiting the perceived value of Born and raised in a working-class family in Glasgow, Mone found that school was not fitting to her entrepreneurial abilities and a blessing in disguise forced her to pursue work. The tragedy that befell her family life was the sudden illness of her father that subsequently left him paralysed. As a result of this she left school at the age of 15 – without any qualifications – in order to support her family through gaining employment. She then began full-time work, initially as a model and afterwards joining the brewing company Labatts as part of their marketing team. Mone rapidly excelled in the marketing environment, moving from office junior to senior manager and overseeing the Sales & Marketing team by the age of 20, demonstrating her potential business qualities. However, when the brewer became part of the Whitbread group in 1996, Mone took redundancy and made the decision to create her own business. It was this step that would mark the establishment of MJM International and her entry into industry. Her decision to create the company behind innovative lingerie brands such as Ultimo – which uses silicone gel in
words: Jessie bland | photographs: pa photos
Founder of Ultimo lingerie Michelle Mone with her OBE medal
its bras – was driven by a discomforting experience with her bra at an evening reception: “I told my husband I was going
94 careers september 2011
Table of Contents for the Digital Edition of Careers with Hayley Taylor 2011
Editor’s letter
Hayley's foreword
News
Home work
Meet The Fairy Jobmother
I need an agent
How to write the perfect CV
Be the best
From business virgin to Virgin boss
Staying positive during your job search
Kick start your career
The benefits of business education
How to make work work for you
Legal rights
Balancing benefits and businesses for working mums
Earn more work less
Shades of Green
Getting into retail without selling yourself short
What to wear
Work on a plate
Franchises: it’s all in the name
The Ultimo success
Working that net
Building a career in property
Donate your career to charity
Supporting the support
Cross purposes
Tender, loving social care
10 social care facts
Foster care: a blossoming profession
Best of British
Jobs of the future
10 Top Tips to get that dream job
Your questions answered
Careers with Hayley Taylor 2011
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