InBroadcast - March 2022 - 4

4
www.inbroadcast.com | Vol: 12 - Issue 3 | March 2022
InNews
Grass Valley appoints
Andrew Cross
CAN: Grass Valley has announced
that Andrew Cross has been named
Chief
Executive Officer of
company
of
where
he was
the
effective immediately.
Cross joins Grass Valley from Vizrt
Group,
Global R&D over all
President
product
development across all three brands
(Vizrt, NewTek, and NDI). Previously,
he was CEO of NewTek until it was
acquired by Vizrt.
As CEO of Grass
Valley, Cross will
lead the company
through the
next
phase to
power the digital
transformation of
its customers and
support them as they transition to the
future of media and entertainment
through
IP,
team as it
software, and cloudbased
technologies.
Cross will lead the Grass Valley
realizes its GV Media
Universe (GVMU) vision. The GVMU
is a digitally connected community
that enables media companies to
combine on-premise, hybrid
EditShare Demonstrates
Significant Growth and
Global Penetration
E
ditShare®
, the technology leader
that enables storytellers to create
and manage collaborative media
workflows, has bucked market trends
by continuing its remarkable growth
in sales and global presence. 2021
was a record year for the company,
with a 24% increase in sales over
2020.
" What is most satisfying, is that
while we have won big projects
from some of the largest media
and
entertainment
corners
companies,
enterprises and houses of worship,
we have seen success come from
all
of the world, " states
and
public cloud technologies to build
live production environments while
adapting to future demands.
" I am honoured to be joining Grass
Valley at such an exciting time. Our
mission is to be the leader in the
transition towards
software-based
technologies - both on-prem and
as media companies move into the
cloud. " says Andrew Cross, CEO,
Grass Valley. " My personal drive has
always been to use technology to
innovate within the video industry,
allowing more people to produce
more video; there is no better time
for me than this next step to join
the most influential and respected
company in the industry. "
EditShare's Chief Revenue Officer,
Said Bacho.
Alongside GBH and Unity 3D in
the US, EditShare has worked on
projects for Zee News in India and
TV5 in The Philippines, as well as
some of the leading production and
post houses like Soul Movie in Rome
and Director's Cut in London. These
installations, combined with some
impressive projects in the Middle
East including, Saudi Arabia's NEOM
futuristic
city, Expo2020 Dubai
showcase and the Iraqi Parliament,
have cemented EditShare's upwards
trajectory.
EditShare's continued success is
derived from its open architecture
that enables its customers to scale
their business and media platforms
on-prem, in a hybrid configuration or
in the cloud
EditShare's
used
robust
tools
by
around the world
and
content
reliable
creators
include its EFS
networked shared storage and FLOW
workflow and media management
software, that easily integrate with
leading editorial
tools
Adobe®
Resolve.
Premiere®
such as
Pro and DaVinci
Through a partnership
with AWS, EditShare also offers a
seamless route to cloud and hybrid
architectures
for scalable, remote
operation and storage protection
applications.
Imagen and Blackbird partner
I
magen, the leading cloud media
asset
management
platform
has announced a partnership and
integration with multi-award winning
cloud native video editing platform,
Blackbird.
The integration empowers
organisations with a unified cloud
workflow for seamless
archive
management, editing and publishing
of content to social, OTT, VOD and
other digital channels. Production
teams can instantly access content
in the Imagen platform and then edit
fast from anywhere within Blackbird
distribution workflows.
technical
overhead
bandwidth costs, lessens
output and negates the risks
saving assets on local machines.
With the explosion
of
demand
live and
sports
application
consumer
for neararchive
content,
the
will
deliver value to any
EditShare's Chief Revenue Officer, Said Bacho
" Our growth depends upon our
partnerships with other technology
leaders - and very importantly - with
our channel partners who provide the
vital link between us and our global
users, " Bacho said. " Our investment
in channel
partner engagement
over the last 12 months, supporting
them with technical and product
knowledge and making configuration
and ordering easier, has really paid
dividends, and we're excited
continue this further in 2022. "
to
club, league or federation wanting
fast-turn production cycles.
The
before publishing via Imagen's API
and
The
workflow removes the need for any
heavy file downloads and uploads,
reduces
and
carbon
of
integrated workflow was launched
with a major global sports federation
in December 2021.
Blackbird plc CEO, Ian McDonough,
said: " We have admired Imagen's
work for a number of years. Enabling
a seamless integration with Blackbird
brings
huge
customer
efficiency
in
benefits
through ease, speed
and
a wide range of
workflows for Imagen
and
present
and
client base. "
Blackbird's
future

http://www.inbroadcast.com https://inbroadcast.com/news/editshare-demonstrates-significant-growth-and-global-penetration https://www.inbroadcast.com/news/grass-valley-appoints-andrew-cross https://inbroadcast.com/news/editshare-demonstrates-significant-growth-and-global-penetration https://www.inbroadcast.com/news/grass-valley-appoints-andrew-cross https://www.inbroadcast.com/news/imagen-and-blackbird-partner https://www.inbroadcast.com/news/imagen-and-blackbird-partner https://www.ihse.com

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