In Broadcast - November 2021 - 24

TM
24
www.inbroadcast.com | Vol: 11 - Issue 11 | November 2021
InStudio
Astera for Lotus Emira
Launch Video
L
ighting designer Nick Jevons is
known for his innovative and
fresh approaches to lighting stages,
environments, artworks and other
objects, so when asked to light a
special video celebrating the launch
of the new Lotus Emira sports car, he
immediately reached for Astera Titan
Tubes to create the desired effects.
Nick was asked onboard by
technical co-ordinators Anna Valley
who were working for producers,
Blueprint Partners. The filming was
directed by Mark Anand and the
location was at the Lotus factory and
test facility in Norfolk, UK, and was
divided into two sections. The first
took place in a pop-up studio built in
one of the factory spaces which was
to get an assortment of amazing hero
shots of the car.
The action then shifted to the test
track, where the vehicles were filmed
in action and tearing up some tarmac
as they were put through their paces!
Nick specified four Astera Titan kits
comprising eight tubes each - which
were supplied by lighting rental
company Lite Up together with the
rest of the lighting equipment used.
In the studio, Nick created a
lightbox on trussing hung from the
roof using a grid of Asteras, with
more individual Tubes strategically
positioned under the car to uplight,
add depth and accentuate the
distinctive streamlined Lotus curves
and contours.
More Titans down the sides of the
car proved great for the tracking
shots. " The quality and the texture
of the output is ideal for lighting
vehicles, " commented Nick who was
able to achieve the exact effects that
Mark wanted with the lighting.
On the track, it was a totally
contrasting environment, but Nick
illustrated the massive flexibility of
Astera's generally by completely repurposing
the very same Titan Tubes!
He and the crew built six 6 metre
wide by 4-metre-high goal posts,
each of which was edged with six
Titan Tubes - three per goal post leg
- to highlight the car as it elegantly
sped through the improvised arches.
" They are sooooo versatile and
such a great product, " enthused Nick
about the Titan Tubes, adding, " being
able to use these equally effectively
in both a studio set up and the openair
shows that it is not just a great
product aesthetically, it really offers
fantastic value! "
In the studio, the Titans were run
wired, and controlled via Nick's own
Avo Quartz console. On the track, he
took advantage of Astera's reliable
wireless operation, utilising the local
control on the back of the units to set
the colours.
In the studio, precise colour control
was required to get the exact right
temperature whites for the cameras,
while on the track things were a
little funkier, using static versions of
the launch's blue and yellow colours
on the Tubes, another effect that
replicated
nicely
on
camera.
" To
have that level of colour control and
be able to utilise the same fixtures
in both scenarios is simply brilliant, "
stated Nick.
" There's always a solution with
Astera, from the rigging of the fixture
with all the neat options that come
with the kits... right through to the
flexible control - through a console,
via the AsteraApp or stand alone! "
He also appreciates the brightness
and intensity of the Titan Tubes, and
in fact all Astera products.
Nick recently worked on a TV drama
which was lit extensively with Astera
AX3 LightDrops for key lighting and
set practicals.
" Astera is right up there among my
favourite fixtures! " he declared.
The Lotus Emira shoot took place
over five days with three days
dedicated solely to the shooting of a
very special car for many reasons but
especially as it marks the end of an
era for the manufacturers with their
last ever internal combustion engine
powered vehicle.
https://astera-led.com
Photos: Nick Jevons
http://www.inbroadcast.com https://www.livedesignonline.com/news/astera-lotus-emira-launch-video https://www.livedesignonline.com/news/astera-lotus-emira-launch-video https://www.livedesignonline.com/news/astera-lotus-emira-launch-video https://www.livedesignonline.com/news/astera-lotus-emira-launch-video

In Broadcast - November 2021

Table of Contents for the Digital Edition of In Broadcast - November 2021

Contents
In Broadcast - November 2021 - Intro
In Broadcast - November 2021 - Cover1
In Broadcast - November 2021 - Cover2
In Broadcast - November 2021 - Contents
In Broadcast - November 2021 - 4
In Broadcast - November 2021 - 5
In Broadcast - November 2021 - 6
In Broadcast - November 2021 - 7
In Broadcast - November 2021 - 8
In Broadcast - November 2021 - 9
In Broadcast - November 2021 - 10
In Broadcast - November 2021 - 11
In Broadcast - November 2021 - 12
In Broadcast - November 2021 - 13
In Broadcast - November 2021 - 14
In Broadcast - November 2021 - 15
In Broadcast - November 2021 - 16
In Broadcast - November 2021 - 17
In Broadcast - November 2021 - 18
In Broadcast - November 2021 - 19
In Broadcast - November 2021 - 20
In Broadcast - November 2021 - 21
In Broadcast - November 2021 - 22
In Broadcast - November 2021 - 23
In Broadcast - November 2021 - 24
In Broadcast - November 2021 - 25
In Broadcast - November 2021 - 26
In Broadcast - November 2021 - 27
In Broadcast - November 2021 - 28
In Broadcast - November 2021 - 29
In Broadcast - November 2021 - 30
In Broadcast - November 2021 - 31
In Broadcast - November 2021 - 32
In Broadcast - November 2021 - 33
In Broadcast - November 2021 - 34
In Broadcast - November 2021 - 35
In Broadcast - November 2021 - 36
In Broadcast - November 2021 - 37
In Broadcast - November 2021 - 38
In Broadcast - November 2021 - 39
In Broadcast - November 2021 - 40
In Broadcast - November 2021 - 41
In Broadcast - November 2021 - 42
In Broadcast - November 2021 - 43
In Broadcast - November 2021 - 44
In Broadcast - November 2021 - 45
In Broadcast - November 2021 - 46
In Broadcast - November 2021 - 47
In Broadcast - November 2021 - 48
In Broadcast - November 2021 - 49
In Broadcast - November 2021 - 50
In Broadcast - November 2021 - 51
In Broadcast - November 2021 - 52
In Broadcast - November 2021 - 53
In Broadcast - November 2021 - 54
In Broadcast - November 2021 - 55
In Broadcast - November 2021 - 56
In Broadcast - November 2021 - 57
In Broadcast - November 2021 - 58
In Broadcast - November 2021 - 59
In Broadcast - November 2021 - 60
In Broadcast - November 2021 - 61
In Broadcast - November 2021 - 62
In Broadcast - November 2021 - 63
In Broadcast - November 2021 - 64
In Broadcast - November 2021 - 65
In Broadcast - November 2021 - 66
In Broadcast - November 2021 - 67
In Broadcast - November 2021 - 68
In Broadcast - November 2021 - 69
In Broadcast - November 2021 - 70
In Broadcast - November 2021 - 71
In Broadcast - November 2021 - 72
In Broadcast - November 2021 - 73
In Broadcast - November 2021 - 74
In Broadcast - November 2021 - Cover3
In Broadcast - November 2021 - Cover4
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo2017
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
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