YourBusinessWithJamesCaan2016 - 162

out your product or service on an
audience or customer base.
The more you can test your ideas in
low-risk ways, the more you'll learn
about the option you're considering.

Stuck doing what you've always done? In a total rut?
Make that change to transform your life

T

hinking about starting a new
business or changing career is the
first step to actually doing it. Here,
Natasha Stanley, head coach at
careershifters.org, give us her tips on
how to do something about it.
Many of us stay in the same job or
career we started in because we
fear the unknown. What are the
signs that you need a change?
There are a few common signs that
people experience. Perhaps you look at
your boss and can't imagine wanting to
be in their position in a few years' time.
When you introduce yourself socially,
you avoid talking about what you do.
Or maybe when you fast-forward to the
end of your life and imagine looking
back on what you've done, this doesn't
feel like a worthwhile use of your time.
For others, it's a deep-down sense of
feeling like a square peg in a round
hole. If the feeling is strong, it's usually
worth listening to.
You feel that you need a change
but aren't sure of your direction.
To begin with, don't try to narrow
down your options too quickly. Give
yourself time and space to notice
everything you're interested in,

162

whether it feels like a realistic career
path or not. Then look for patterns that
connect the dots. One of the biggest
mistakes people make is discounting
options before they've explored them.
If you feel you have no idea what you
enjoy, don't worry. Start with what you
know about yourself. Which section of
the newspaper do you turn to first?
Which blogs and websites do you like?
Who inspires you? What do you do
when no one is watching? Most people
expect discovering their calling to feel
like a bolt of lightning when actually
it's more a realisation of 'Oh... of
course that's what I love.'
Take action as quickly as possible. As
soon as you think of something you
might be interested in, find a way to try
it out, go to a class or event, or speak to
someone in that field.
What can you do to find out if what
you are thinking is right for you?
The only way to find out for sure is to
test your idea. Become as curious as
possible about your intended field by
talking to people who work in it. You
could go to a workshop or shadow
someone. If you're thinking of starting
your own business, you'll want to find
the smallest, lowest-risk way of trying

Changing jobs or starting a
business can seem daunting, but
stay put and you'll stay in that rut
Don't wait until you're 'ready' to make
a start. Even tiny decisions can make a
huge difference. Start small, start
simple and start today.

NATASHA
STANLEY
is head of content at
careershifters.org.
Since making her
own major career change in 2012,
she has supported hundreds of
people to shift into fulfilling work
through her articles and coaching.
Natasha specialises in an actionbased approach to career change:
getting out of 'analysis paralysis' and
making practical progress towards
a career you love.

PHOTOGRAPHY: SHUTTERSTOCK

Make the leap

When you've decided, here are the
first three things you should do...
First, build a support team around you.
There's no better accelerator for career
change than a supportive environment.
Look for peers (other career changers),
cheerleaders, mentors, experts and
teachers to surround yourself with.
Second, take a good look at your
finances. Money is one of the biggest
factors making people stay put, but
when they actually do the maths it's
not as big an obstacle as they imagine.
Work out what you need to live on,
where and how much you can save and
what kind of numbers would give you
confidence about making the leap.
Finally, look for people, not jobs.
Your CV (and traditional job-hunting
techniques) will pull you back into
your comfort zone, because that's
where you have experience. But if you
start speaking to people and give them
a chance to see you as a fully-rounded
person, not just a list of jobs, you'll
make faster progress.


http://www.careershifters.org http://www.careershifters.org

YourBusinessWithJamesCaan2016

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