YOUR BUSINESS _ AUTUMN 2024 Y ou can't achieve anything in business without the cash to make it happen - but it's unlikely you'll have enough money lying around in your savings or slush fund, so how can you raise the funds to launch or expand your venture? There was a time when your first (or only) option would be a visit to your bank manager to ask for a loan - but these days, there are many other (and better) ways to raise the capital to build your business. 53