YOUR BUSINESS _ AUTUMN 2024 GET DIGITAL F rom entertainment to communication, banking to ordering food, we're living in a digital age where new technology is growing at an accelerated rate. It's changing the way we travel, shop, socialise and work. To keep up with customers and clients - and the competition - it's vital that you, as a business owner, embrace all things digital, in order to futureproof your SME and avoid getting left behind. During the pandemic, many companies were forced to rethink old operating models, fast-tracking their digital transformation and taking a more agile approach. The benefits have proven to be long-lasting. 327