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Reader Survey – DECEMBER 2010

(1) What gender are you?

❑ Male
❑ Female

(2) What age group do you fall into?

❑ Under 30
❑ 30–40
❑ 40–50
❑ 50–60
❑ Over 60

(3) What area do you live in?

❑ Connacht
❑ Ulster
❑ Leinster (excluding Dublin)
❑ Dublin
❑ Munster
❑ Elsewhere

(4) What division do you work in?

❑ Corporate Centre
❑ Networks
❑ Energy Solutions
❑ Services
❑ ESB International
❑ Generation Operations
❑ Retired
❑ Other

(5) What other magazines/newspapers do you read regularly?


6) Do you have internet/ email access at work?

❑ yes ❑ No

(7) What prompts you to read ?

❑ I always read it
❑ I receive the e-zine version
❑ Because it’s from ESB
❑ I flipped through it and I found something I liked
❑ The cover image drew me in
❑ The highlighted articles on the cover

(8) Do you plan to read the next issue of ?

❑ Yes ❑ No

(9) Where do you read ?

❑ At the office
❑ At home
❑ On the go- the mobile version
❑ I read the digital version on-line
❑ Other

(10) What would you rate out of 10 as an overall publication?

❑ 1 ❑ 2 ❑ 3 ❑ 4 ❑ 5
❑ 6 ❑ 7 ❑ 8 ❑ 9 ❑ 10

(11) What would you like to see more, less or the same amount of?

Business News ❑ More ❑ Less ❑ Same
Industry News ❑ More ❑ Less ❑ Same
News about ESB staff ❑ More ❑ Less ❑ Same
Sustainability items ❑ More ❑ Less ❑ Same
Features ❑ More ❑ Less ❑ Same
Health items ❑ More ❑ Less ❑ Same
Travel ❑ More ❑ Less ❑ Same
Finance items ❑ More ❑ Less ❑ Same
Competitions ❑ More ❑ Less ❑ Same
Image inbox ❑ More ❑ Less ❑ Sam
Food ❑ More ❑ Less ❑ Same
Electricity Abroad ❑ More ❑ Less ❑ Same
Crosswords ❑ More ❑ Less ❑ Same
Gardening ❑ More ❑ Less ❑ Same

(12) What do you like about ?

_______________________________

_______________________________

_______________________________

_______________________________

_______________________________

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(13) What do you dislike about ?

_______________________________

_______________________________

_______________________________

_______________________________

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(14) Do you agree or disagree with the following statements?

is well written
❑ Agree ❑ Disagree

is easy to read
❑ Agree ❑ Disagree

has excellent photography
❑ Agree ❑ Disagree

is well presented and laid out
❑ Agree ❑ Disagree

I enjoy reading and I look to it
❑ Agree ❑ Disagree

I like the design of
❑ Agree ❑ Disagree

keeps me up-to-date on company news
❑ Agree ❑ Disagree

is representative of various staff needs
❑ Agree ❑ Disagree

It is important to have well-known contributors
❑ Agree ❑ Disagree

is useful for my job
❑ Agree ❑ Disagree

(15) How would you improve ?

_______________________________

_______________________________

_______________________________

_______________________________

(16) Are you aware of the new Corporate Communications Update that is being issued on esbnet?

❑ Yes ❑ No


Name   Location   Contact Number


PLEASE NOTE: This can also be filled in online at ESBEMsurvey on ESBNet

€2 will go to ElectricAid for every returned completed survey – whether or not name and contact details are supplied. However, please provide the above information if you wish to be included in the prize draw.