Onside Issue 2 - Winter 2014 - 27

ONSIDE / FUNDS

Seneca Investment Managers, the Liverpool-based fund
management business has renamed two open-ended funds:
1. CF Seneca Diversified Growth Fund
(previously CF Miton Diversified Growth Fund)
2. CF Seneca Diversified Income Fund
(previously CF Miton Distribution Fund)
The name changes were instigated to fully reflect that the
business is part of the Seneca family. This more consistent
branding reflects the common multi-asset investment style
and approach across the fund range. The two Funds are
valued at circa £300 million.

"Fixed-income assets have had a remarkable run but we
expect that is now set to end," says Simon Callow. Alan
Borrows adds: "Markets are already very twitchy - they're
anticipating interest rate rises in the UK, as well as withdrawal
of stimulus elsewhere, and that's going to have a significant
impact on bonds. We believe investors need to position
themselves for what could be one of the most fundamental
changes of direction in the markets for many years."

Since the acquisition of Miton Capital Partners was unveiled,
Seneca Investment Managers has appointed David Warnock
as Chairman, while Jon Moulton - the founder of Better
Capital - has acquired a significant minority shareholding
in the new company.
Seneca Investment Managers also manages the globally
diversified multi-asset Midas Income & Growth Investment
Trust and has a number of segregated mandates.

This market analysis comes as Seneca Investment Managers
has re-branded two of the funds.
Alex Dymock, Director, Seneca Investment Managers, says:
"The renaming of our two funds is about more than a straight
swap of the asset manager badge. It's also a reflection of the
subtle, but we believe highly beneficial, adjustments being
made to the product packaging and marketing strategy at
Seneca Investment Managers.
"We inherited a successful and highly capable fund
management team with the acquisition of Miton Capital
Partners, and we are now building on that success to turn
the Funds into watchwords for stability and reliability. Our
two open-ended investment companies hold a diverse range
of assets - with one aimed primarily at delivering consistent
growth and the other at producing a reliable income stream.
"The Seneca Partners companies offer a range of investment
services to the UK's high net worth community, and with the
creation of Seneca Investment Managers we are broadening
our appeal to become a national player within the fund
management sector too."

Alex Dymock,
Seneca Investment
Managers

Contact - Alex Dymock
alex.dymock@senecaim.co.uk
0151 906 2450

27



Table of Contents for the Digital Edition of Onside Issue 2 - Winter 2014

Contents
Onside Issue 2 - Winter 2014 - Cover1
Onside Issue 2 - Winter 2014 - Cover2
Onside Issue 2 - Winter 2014 - Contents
Onside Issue 2 - Winter 2014 - 4
Onside Issue 2 - Winter 2014 - 5
Onside Issue 2 - Winter 2014 - 6
Onside Issue 2 - Winter 2014 - 7
Onside Issue 2 - Winter 2014 - 8
Onside Issue 2 - Winter 2014 - 9
Onside Issue 2 - Winter 2014 - 10
Onside Issue 2 - Winter 2014 - 11
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Onside Issue 2 - Winter 2014 - Cover4
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