In Broadcast - InShowguide 2019 - 70

www.inbroadcast.com | IBC2019 InShow Guide | 13-17 September

LiveU Fast Tracks Coverage in 2019
5G-enabled technology and the latest developments to our IP services are on
show at IBC, stand 3.B62, writes Ronen Artman, VP of Marketing, LiveU...

very now and then a deal is
announced to the industry that
truly shows the changing nature of
the way broadcasters and content
providers operate, moving away
from accepted norms to new ways of
thinking and working, disrupting the
traditional.
In April we announced just such
a deal: a partnership with CBS
Newspath in the U.S. This has seen the
newsgathering and sharing operation
of network broadcaster CBS deploying
LiveU Matrix content management
service across CBS news bureaus and
affiliates.
Efficient Content Curation
LiveU Matrix is a highly efficient
content
curation
service
that
empowers newsroom managers to
quickly and easily give hundreds
of affiliates unparalleled access to
live feeds from LiveU units in the
field and other sources without any
interruption, additional resources, or
expensive fees.
"The change to LiveU Matrix is
instrumental to our strategy of
reducing our reliance on satellite and
fibre technology, while affording us
greater flexibility in our newsgathering
and content sharing," said Tim
Gaughan, CBS News Vice President of
News Services.
Since launching in April 2019, LiveU
Matrix has been adopted by major
news organisations including CBS,
CNN, Cox Media Group, Meredith
Corporation, Quincy Media, Sinclair
Broadcast Group, and others.
The CBS deal shows two things: the
decreasing reliance on traditional
contribution
and
distribution
technologies; and the importance
of LiveU's growth from a product
company to a product and IP-based
services company.
NASA Moonshot
In July, LiveU Matrix was also used
to promote NASA's special Apollo 11
fiftieth anniversary event with over
90 TV stations picking up the official
NASA TV live feed over IP, for free, via
our Matrix service. This was an exciting
project for us. Matrix is also ideal for
sports producers looking to live stream
events easily and cost-effectively to
multiple destinations and TV stations.

LiveU LU600 HEVC units have been deployed by Sportradar Media Services

AI Boosts Video Indexing
We're constantly improving our
Alongside LiveU Matrix at IBC2019, remote productions facilities with new
we'll also be showing LiveU AI, which field and studio applications, such
offers a story-centric AI service for as Tally Light and Cloud Graphics,
global newsgathering. The complete which will be on show in Amsterdam.
service, powered by newsbridge, offers At IBC, we'll also be demonstrating
a comprehensive set of contribution our enhanced Video Return service,
and AI-based video indexing tools for allowing crews onsite to be fully aware
enriching, searching and accessing live of the programme currently on-air,
or file-based content. Operating within receiving teleprompt information
the LiveU Central cloud management during live sessions.
platform, LiveU AI enables editors
to search and find their required Sports Production
footage faster than ever, easing their
Sports is undoubtedly one of the
daily workload and making real-time fastest growing area for Wireless Atproduction much more efficient.
Home Production. An exciting project
Remote production, which has been recently was the Australian Dragon
talked about for several years now, Boat Championship 2019, which was
is also gaining traction at a rapid covered by production company
rate. Wireless at-home production Floodlight Media using LiveU gear with
is a growing trend because of support from our local partner, Pacific
the tremendous cost savings and Live Media Pty Ltd. Several LU300
simplified logistics involved. High- HEVC units were used from boats and
quality, reliable wireless solutions, drones to capture all the action from
such as our LiveU Precision Timing™ the beautiful Canberra beaches. Check
technology, remove the need to out the case study video https://www.
deploy
costly
field
production youtube.com/watch?v=dLGb5rx8Adw
trucks and satellite uplinks and use
Indeed, the sports sector has seen
expensive bandwidth at the venues huge growth for LiveU since our
themselves. Customers can simply introduction of HEVC. WRC Promoter
produce live shows from
their centralised studio
control
room
using
existing equipment. Every
camera can move freely
without the need for
internet connectivity or
cables onsite. The solution
reduces transmission cost,
the number of on-site
crew needed, as well as
travel, rental, and shipping
expenses
typical
in
other remote production LiveU's HEVC cellular bonding technology
solutions.
in use at WRC event in Sweden

GmbH, the company that's responsible
for all commercial aspects of the
FIA World Rally Championship, is
using LiveU's HEVC cellular bonding
technology across 10 rallies in 2019.
They are using multiple LU600 HEVCequipped units with associated LiveU
server technology and LiveU Central
for overall management. At IBC, we'll
even have the Toyota Yaris WRC car
on our stand, currently the leading
car of the championship! We'll also
be showing our latest live video and
data developments, specifically for the
world of motor racing, in conjunction
with Griiip.
In the world of football, beginning
with the 2018/2019 season, Sportradar
Media Services, part of Sportradar, is
bringing every kick, tackle and talking
point from the 240 matches of the
Austrian Football Second League to
viewers worldwide using LiveU LU600
HEVC units alongside the LiveU Central
management platform and LiveU
MultiPoint solution for content sharing
and distribution. And in Spain, Global
Audiovisual, a production company
that specialises in bringing sporting
events to screens across the country,
has recently turned to LiveU for one
of its most ambitious projects yet: live
coverage of both second and third
division football.
5G Deployments
Then there's 5G, trials and
deployments of which have been
gaining coverage globally. Earlier
in 2019, we revealed that AT&T and
LiveU are working together to bring
5G to our HEVC (High Efficiency Video
Coding) bonding portable transmission
solutions. We are testing the realworld impact and performance
enhancements 5G technology
can have on live broadcast video
production. In addition, AT&T
showcased 5G capabilities during
its sponsorship of the MGM
Resorts NBA Summer League
in Las Vegas. Our LiveU Smart
mobile app was used to gather
footage across this event.
Come and see all our
5G-enabled technology and the
latest developments to our IP
services at IBC.
See LiveU on stand B.362.
www.liveu.tv

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