In Broadcast - NABSHOW 2016 - 54


54

www.inbroadcast.com | NAB SHOW 16-21 April 2016 | InShow Guide

New Workflow Bottlenecks
Emerging with the Move to
4K and SaaS
FileCatalyst has evolved with the
industry to alleviate these problems...

H

ave you upgraded to a 4K
television yet? It feels like we
have barely all made it to 1080p and
we already have 4K, and soon 8K,
televisions being marketed to us.
There is a promise of higher resolution,
more lifelike images, deeper colour,
and higher contrast. All of these
amazing advancements enhance our
viewing experience, but the hidden
reality is that the need for bandwidth
to deliver such rich content, as well as
the capacity to store it, is also growing.
It seems like it wasn't long ago
when the storage capacity of a DVD,
around 4GB, was enough to store a
full length movie at the highest quality
available. Along came HD and a full
length movie grew to 25GB. Now we
have 4K movies coming in at 100GB+.
In just a couple of years, 8K will push
that same two hour movie up to over
400GB! Old standards have evolved,
and new ones have emerged in order
to accommodate this explosive growth
trend. Behind the scenes, the need for
tools to produce, store, and move this
content is evolving just as fast.
As you can imagine, all this data
needs to be stored somewhere.
Traditionally,
content
is stored on-premise in
massive storage arrays.
However as content size
grows, it's becoming more
difficult to keep on-premise
storage in-line with the ever
growing capacity needs. Onpremise hardware is very
costly, requires substantial
amounts of space, and
can become obsolete very
quickly. It is very costly to
procure this hardware, let
alone scale it at the same
rate as the year-over-year
media content growth rate.
The process
of transferring
data to and from
the cloud

®

Cloud storage, such as Amazon S3
and Microsoft Azure Blob, provides
a very attractive alternative to
traditional on-premise storage. Cloud
storage can scale from storing a very
small amount of data to massive
volumes of data automatically, while
still offering nearly the same (or
less) cost of ownership as traditional
storage. The per GB per month pricing
model is also appealing as it falls in
line with the seasonal needs of the
broadcast industry. You only pay for
the storage you use, and only when
you use it. Because of this, the media
and broadcast industry is exploring
the option of moving some, or all
content to the cloud.
This migration of content to the
cloud has driven the need for many
ISVs (independent software vendors)
to adapt and create SaaS (Software as
a Service) solutions. From archiving
and storage, to transcoding, workflow,
QC, playout, and MAM, these services
need the fastest possible access to
content.
While there is a fantastic ecosystem
of services and storage options in the
cloud that enable all facets of content

production, there remains the evergrowing issue of file transfer speeds.
For example, although transcoding
may now be done in the cloud with
a SaaS solution, it must operate on
files already stored in the cloud. How
do you get those files to the cloud?
Traditionally FTP or SFTP was the
technology of choice for moving
content around. But with the file
sizes growing and internet speeds
increasing just as fast, it turns out that
FTP, due to its ever-present issues
with latency, is not able to keep up.
It's like trying to drive a horse and
buggy on the highway.
A whole industry emerged to solve
the problem of slow file transfers
about 10 years ago. Vendors like
FileCatalyst pioneered accelerated
file transfer, when the transition to
HD was in full swing. Since
then the files have become
larger, and network speeds
faster. Hence, the need for
accelerated file transfer
solutions has increased
exponentially. There are a
large number of accelerated
file
transfer
solutions
available from open source
technologies to commercial
solutions. These solutions
guarantee that your files
will be delivered as fast as
possible from one location
to another, recovering
valuable time. For example,
with FTP it could take more
than 15 hours to send a
10GB video file (only 8-10
mins of 4K depending on

Comparison of the resolutions
of 1080p, 4K, and 8K

compression) on a 1Gbps link from
LA to London. That same transfer can
be performed in 90 seconds using an
Emmy Award-winning accelerated file
transfer solution like FileCatalyst.
However, as traditional media and
broadcast ISVs have had to evolve
with the shift to SaaS in order to
leverage cloud storage, so have file
transfer solution vendors. These days,
you don't need to just move your files
fast, you need to get them in and out
of your cloud storage, be it in Amazon
S3, Azure Blob, or some other cloud
storage. This is what, among other
things, separates basic and open
source file transfer solutions from
more advanced commercial solutions,
the ability to integrate natively with
cloud storage.
If you are already using cloud
storage in conjunction with one
or more SaaS solutions, or are
considering it, and have a need to
get content into your storage, an
accelerated file transfer solution is
definitely something that needs to
be considered. The issue of moving
4K (and soon 8K) content into the
cloud is a major issue that is only
going to compound. Maximising
your ROI means eliminating all the
inefficiencies in your new cloud-based
workflow. Solutions like FileCatalyst
have evolved along with the industry
to ensure that the move to cloud
storage and SaaS is not going to
introduce new bottlenecks to your
workflow.


http://www.inbroadcast.com http://filecatalyst.com/

Table of Contents for the Digital Edition of In Broadcast - NABSHOW 2016

In Broadcast - NABSHOW 2016 - Intro
In Broadcast - NABSHOW 2016 - Cover1
In Broadcast - NABSHOW 2016 - Cover2
In Broadcast - NABSHOW 2016 - 3
In Broadcast - NABSHOW 2016 - 4
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In Broadcast - NABSHOW 2016 - Cover3
In Broadcast - NABSHOW 2016 - Cover4
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