In Broadcast - NABSHOW 2016 - 52


52

www.inbroadcast.com | NAB SHOW 16-21 April 2016 | InShow Guide

Broadcast Systems
in Transition
By Russell Peirson-Hagger, Managing Director, ATG Danmon UK

B

roadcasting
has
continued
to evolve since its inception,
reflecting technical progress in
the wider world of electronics and
telecommunication. Our primary role
as a broadcast systems integrator is to
bridge the gap between the need for
the technology of tomorrow and what
is available today.
The transition from dedicated
broadcast hardware to IT-based
products is proceeding at widely
differing speeds depending on which
product category one happens to be
considering. Audio and video editing
products using hard disk drives, for
instance, have been with us for many
years, but we have yet to see fully
functional virtual IP playout systems
using commodity IT hardware,
although they are promised. We do,
however, need to leave the door
open when designing systems today
to allow the future adoption of these
technologies as they are developed.
IT hardware, in a broadcast context,
has also been used for some time to
provide easy control and monitoring of
devices located in an apparatus room
or in remote locations. The shift from
panel-per-product device control was
initially resisted but now we see the
advantages of well-designed graphical
interfaces and touch screens, leaving
the dedicated panels to provide
functions such as emergency back-up.
There are exceptions to this trend,
of course, where traditional control
surfaces continue to be preferred, but
the parent device is still, essentially,
software running on a PC.
The relative balance of equipment
in the apparatus of modern television
stations has swung from around
80% dedicated broadcast equipment
and 20% IT servers, to the exact
opposite. It is very telling how not so
long ago engineers, during the course
of a system build, would spend a
significant amount of their time locked
in the CAR configuring devices, all
fighting over space. Now the bulk of
that activity is performed from their
desks by simply remoting into the

system. This brings the advantage of
reducing the number of SI engineers
needed on site. It also makes postinstallation technical support much
easier to provide. Within minutes of an
issue being flagged, an engineer can
be diagnosing and providing a fix.
Full-scale broadcast systems will
always need very careful design.
With over 30 years of experience in
designing, producing, and maintaining
systems that deliver the highest
possible return on investment, the
Danmon Group knows how to solve
technical issues in ways that are
both cost-effective and operationally
efficient. This is achieved by building
on decades of commercial and
technical experience, and by ensuring
we are across new concepts and
new products. We constantly keep
up a regular dialogue with major
suppliers, and are also present at
key industry gatherings such as NAB
Show, Broadcast Asia, IBC, BVE,
and CABSAT. We are able to track
new technological trends and have
access to manufacturers' roadmaps
before new developments come into

the commercial mainstream. Our
customers rely on us to make the
right technological choices for them
and, in our role as systems integrator,
to ensure solutions from multiple
vendors can be combined into an
efficient system. We have a proven
ability to design, build, and implement
systems
which
are
operatorfriendly, reliable, future-proof, and
easy-to-expand.
As the Danmon Group has expanded,
we are now able to embrace an
extremely wide range of competences.
With offices in Asia, Denmark,
Germany, the Middle East, Norway,
Portugal, Spain, Sweden, and the
United Kingdom, the Danmon Group
thinks globally and acts locally to
support customers with its highlyexperienced sales and engineering
teams. Every project we complete
adds to that experience, and we are
completing systems across categories
as wide ranging as traditional
production studios, flyway production
systems, virtual studios, hybrid and
purely file-based media archives,
content management, transcoding,

Part of a three-camera VR studio under test at ATG
Danmon UK before shipment to a client in Hong Kong

software integrations and playout. Our
business success is based on close cooperation directly with each customer
to deliver the required system.
A recent technically challenging
project was a UHD flyaway production
system. It incorporated multiple
cameras capturing 16bit RAW 4K
direct to solid-state memory cards.
The need to capture material at
the highest possible quality was an
imperative requirement. We worked
with the client on the complex
design, highlighting exactly where
current technologies sat. Together we
achieved a design and implementation
that fully met their needs, without
breaking their budget.
About ATG Danmon
ATG Danmon is an independent
broadcast
systems
integrator,
supplying functional and cost-effective
media technology solutions from
initial project consultancy and design,
through to installation and postinstallation support.
Celebrating its 20th anniversary
in 2013, the company pioneered
the transition from videotape to
the file-based technology now used
throughout the industry.
ATG Danmon has also assisted many
clients in the construction of new
high-definition studios, master control
rooms and playout facilities, as well as
the upgrade of existing SD systems to
HD.


http://www.inbroadcast.com http://www.danmon.com

Table of Contents for the Digital Edition of In Broadcast - NABSHOW 2016

In Broadcast - NABSHOW 2016 - Intro
In Broadcast - NABSHOW 2016 - Cover1
In Broadcast - NABSHOW 2016 - Cover2
In Broadcast - NABSHOW 2016 - 3
In Broadcast - NABSHOW 2016 - 4
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In Broadcast - NABSHOW 2016 - 105
In Broadcast - NABSHOW 2016 - 106
In Broadcast - NABSHOW 2016 - Cover3
In Broadcast - NABSHOW 2016 - Cover4
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2018
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