In Broadcast - IBC 2015 - 54


54

www.inbroadcast.com | IBC2015 InShow Guide | 11-15 September

Danmon Group Spotlights
Industry Intelligence
At IBC 2015 Expo
The Danmon Group operates some of the leading systems integration and media
solution companies in Europe, the Middle East and Africa...

A

t IBC 2015, the company is
promoting the advantages that
the total group capabilities bring to
customers of diverse size, operating
business models and core activities.
The Group's success can be
attributed to professional experience
gained throughout more than forty
years presence in the broadcast
and electronic media space; and
understanding what the company
can offer to customers. The majority
of its management team has been
with the company for many years
and this stability is reflected in the
consistent adherence to a strategy
that has drilled down deep within the
broadcast industry. In this article,
Christoffer Kay, Chief Operating Officer
at Danmon Group provides an insight
to the company's strategic and highly
practical approach to the international
broadcast market.
Stability In A Dynamic Market
The broadcast market has always
been synonymous with technological
evolution but today it is characterised
by very rapid and profound
change. Many of the new emerging
technologies are disruptive and create
both opportunity and uncertainty
in the market. In this environment,
I believe that it is important that
organisations have access to the most
experienced market intelligence and
support services.
Focusing on the broadcast & media
sector, Danmon Group distributes
one of the widest ranges of products

" We support
customer's investment
strategies through
close
co-operation..."
Christoffer Kay
Chief Operating Officer, Danmon Group

from the world's leading
technology
developers.
We offer bespoke turnkey
system solutions including
Radio & TV stations, Playout
Centres, Newsrooms, Master
Control Rooms, TV-Studios,
Post Production, Archiving,
IP Infrastructure, Telecom
and
Satcom
Business
Solutions.
Over
four
decades,
we
have
implemented
mission critical projects
for broadcasters, media
companies and service
providers worldwide. Our
added value lies in the
distribution, sales, technical
support, systems design, integration
and configuration capabilities of costeffective broadcast solutions.
Understanding
tomorrow's
technology needs, at Danmon, we
support
customer's
investment
strategies through close co-operation
- both with the customer and also the
main technology vendors. For many
years, Danmon Group has worked
closely with internationally renowned
technology vendors to ensure that it
is able to provide the best possible
product range and fit-for-purpose
customer solutions.
We don't just sell vendors'
products - we work with them,
helping to feedback experiences
from the market in ways that make
a meaningful contribution to their
long term product and technology
development initiatives. Through
this collaborative mindset, we keep
abreast of developments in broadcast
technologies and their application
to market demands. Our technical
support staff safeguard customer
investment in the multi-vendor
systems and workflow architectures
that they design, install and support.
These
skilled
technicians
help
customers achieve the maximum
return on their investment throughout
its operating lifecycle.

Master Control
Room Aljazeera,
London

Think Global, Act Local
It's not just about installing the latest
high profile technologies - virtually all
of our customers have legacy systems
and architectures that stretch back
many years. Our customers are on a
journey and we are with them all the
way. Our approach is evolutionary,
rather than revolutionary - how can
customers most effectively target
the new emerging markets without
breaking the bank in terms of
infrastructure investment?
Our business is enabling customers
to create, systemise and deliver
media to their viewers and listeners.
Today's digital media landscape
offers a diversity of new business
opportunities through the exploitation
of new emerging technologies. Our
goal is to create sustainable business
solutions for our customers that are
fit-for-purpose today and will remain
so long into the future. This means
translating these new technologies,
integrating them alongside established
production architectures and creating
compelling customer propositions.
These propositions differentiate our
customers in many of the world's most
demanding media markets.
Whether it's the integration of IPrelated, mobile or high definition
technologies, we invest in knowledge,

information and know-how so that we
can be our customers' trusted partner
when it comes to infrastructure
investment and operational expansion.
In this respect, Danmon lives and
works in the real world where our
services, solutions and support
infrastructure enable customers to
identify and exploit new opportunities
whilst
increasing
efficiency,
profitability and minimising risk within
core business activities. However, this
strategic foresight is of little use unless
it is backed up by local specialised
support services. There are times when
there is no alternative for expert staff
that are close enough to customers
to be able to provide on-site support.
With offices in Denmark, Sweden,
Norway, United Kingdom, Germany,
Spain, Vietnam, Jordan and Dubai,
Danmon Group is able to act locally to
support customers with experienced
sales and engineering teams.
Technology is at the heart of our
business. Danmon Group engineers,
researchers and operational teams
around the world are continually
working on what's next in broadcast
and electronic media. Come and visit
us at IBC and learn how we can help
you add value, tap into new revenue
streams and minimise risk in your
broadcast operations.


http://www.inbroadcast.com

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In Broadcast - IBC 2015 - Cover1
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In Broadcast - IBC 2015 - Cover3
In Broadcast - IBC 2015 - Cover4
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