In Broadcast - December 2020 - 68

68

www.inbroadcast.com | Vol: 10 - Issue 12 | InReview 2020

InFile

Prozaar.com - The Marketplace
for Pro-AV Industry Goes Live
Prozaar connects the live event and broadcast production industries in one
common marketplace to provide easy access to equipment, crew, and services...

F

ollowing an extensive development
phase, B2B marketplace Prozaar.
com is now publicly available and
ready to serve production companies,
suppliers, and freelancers across the
globe.
Prozaar simplifies trading and
provides easy access to equipment,
crew, and services; whether users are
looking for a specific item or a onestop supplier to take care of large
production. For rental / staging and
broadcast companies, Prozaar offers
an easy and cost-effective way to
find new customers and make sure
available equipment is where it should
be - out on the road.
Thanks to Prozaar's easy-tounderstand interface, which provides
a clear overview of offered articles and
prices, users can save up to 30% on
production costs. While this is a good
start, Prozaar also promises a 70%
workload reduction for users while
purchasing equipment and services.
" Whether you're managing a major
production or a small event, Prozaar
will guide you through the technical
jungle and connect you with the
right suppliers & professionals, " said
company Founder and Manager Girts
Pütelis.

Girts Pütelis,
Prozaar Founder
and Manager

Browse requests on Prozaar

Unlike any existing marketplaces,
Prozaar is designed specifically with
the idiosyncrasies of the live event
and broadcast production industries in
mind, and promises to service the full
purchasing and selling cycles - from
request to offer and, eventually, to
order - allowing businesses to manage
the full process without ever having to
leave the platform.
Thanks to Prozaar's default library
and custom user libraries, requesting
any type of article (whether a rental
item, sales item, location, service,
or human resource) can be done
with a few clicks, while suppliers and

Compare offers on Prozaar

freelancers can browse requests and
immediately respond with offers
without leaving the platform.
" Most of the development time and
budget was spent designing a workflow
suited for our very unique industry, "
said Pütelis. " Our industry is heavily
dependent on cross-trading activities
and freelance market. Those were the
two main sectors we tried to facilitate
with our main functions. "
" Prozaar was initially designed
as a cross-trading platform for
equipment suppliers, " said Pütelis.
" Due to the difficulties posed by
the pandemic, we've widened the
usability for basically any member in
the supply chain of the professional
AV industry. With the current
functionalities offered, we can't see
any restrictions to any industry sectors
and we genuinely hope this will help
businesses widen their business
network and survive current crises. "
User Interface of Prozaar.com is
intuitive and easy to understand, which
makes Prozaar very attractive even for
less technical users and businesses production companies, managers and
event producers.
" One of our guidelines was to
build a user interface that is easy to
navigate and understand, but still
with complex functionality behind the
scenes. The customers we approached
were identifying the same problem
in their day-today lives; a lack of time
and a lack of focus on supply chain
management. "
Pütelis came up with the idea that

would eventually become Prozaar
while working as account manager at
LiteCom Group, where he worked on a
number of high profile events.
" We were supplying multiple major
productions as a small organisation
with relatively limited in-house
resources, " he explained. " We
concluded that, with the access to
the right vendors, anyone with the
right experience should be capable
of supplying major productions, so
I decided to transfer this business
model into a digital tool.
Prozaar is offering limited amount
of free memberships during the
pandemic. There are no special
requirements and membership can be
obtained with simple signup form at
Prozaar.com
" We will do our best to help those
who have remaining business and
those who have potential to survive
to be prepared for rapid growth as
soon as lockdowns and restrictions are
revoked, " said Pütelis.
Prozaar
Established in 2020 as a firstof-a-kind business portal for the
professional AV industry, Prozaar
was developed to solve a rapidly
growing problem with supply chain
management and provide a trading
platform for rental contracts, crew,
and services. Prozaar provides
centralised and optimised way of
trading equipment and services
between
all
industry
players
worldwide.


http://www.inbroadcast.com http://www.Prozaar.com https://prozaar.com/ https://prozaar.com/ http://www.Prozaar.com http://www.Prozaar.com

In Broadcast - December 2020

Table of Contents for the Digital Edition of In Broadcast - December 2020

Contents
In Broadcast - December 2020 - Intro
In Broadcast - December 2020 - Cover1
In Broadcast - December 2020 - Cover2
In Broadcast - December 2020 - Contents
In Broadcast - December 2020 - 4
In Broadcast - December 2020 - 5
In Broadcast - December 2020 - 6
In Broadcast - December 2020 - 7
In Broadcast - December 2020 - 8
In Broadcast - December 2020 - 9
In Broadcast - December 2020 - 10
In Broadcast - December 2020 - 11
In Broadcast - December 2020 - 12
In Broadcast - December 2020 - 13
In Broadcast - December 2020 - 14
In Broadcast - December 2020 - 15
In Broadcast - December 2020 - 16
In Broadcast - December 2020 - 17
In Broadcast - December 2020 - 18
In Broadcast - December 2020 - 19
In Broadcast - December 2020 - 20
In Broadcast - December 2020 - 21
In Broadcast - December 2020 - 22
In Broadcast - December 2020 - 23
In Broadcast - December 2020 - 24
In Broadcast - December 2020 - 25
In Broadcast - December 2020 - 26
In Broadcast - December 2020 - 27
In Broadcast - December 2020 - 28
In Broadcast - December 2020 - 29
In Broadcast - December 2020 - 30
In Broadcast - December 2020 - 31
In Broadcast - December 2020 - 32
In Broadcast - December 2020 - 33
In Broadcast - December 2020 - 34
In Broadcast - December 2020 - 35
In Broadcast - December 2020 - 36
In Broadcast - December 2020 - 37
In Broadcast - December 2020 - 38
In Broadcast - December 2020 - 39
In Broadcast - December 2020 - 40
In Broadcast - December 2020 - 41
In Broadcast - December 2020 - 42
In Broadcast - December 2020 - 43
In Broadcast - December 2020 - 44
In Broadcast - December 2020 - 45
In Broadcast - December 2020 - 46
In Broadcast - December 2020 - 47
In Broadcast - December 2020 - 48
In Broadcast - December 2020 - 49
In Broadcast - December 2020 - 50
In Broadcast - December 2020 - 51
In Broadcast - December 2020 - 52
In Broadcast - December 2020 - 53
In Broadcast - December 2020 - 54
In Broadcast - December 2020 - 55
In Broadcast - December 2020 - 56
In Broadcast - December 2020 - 57
In Broadcast - December 2020 - 58
In Broadcast - December 2020 - 59
In Broadcast - December 2020 - 60
In Broadcast - December 2020 - 61
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In Broadcast - December 2020 - 63
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In Broadcast - December 2020 - 67
In Broadcast - December 2020 - 68
In Broadcast - December 2020 - 69
In Broadcast - December 2020 - 70
In Broadcast - December 2020 - 71
In Broadcast - December 2020 - 72
In Broadcast - December 2020 - 73
In Broadcast - December 2020 - Cover3
In Broadcast - December 2020 - Cover4
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202101
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201701
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201612
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_201611
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110708_DEMO
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_201610
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2016
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http://europe.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC03
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2016
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