In Broadcast - September 2020 - 20

20

www.inbroadcast.com | Vol: 10 - Issue 9 | September 2020

InReply

Moving Towards Centralised
Content Compliance
InBroadcast discusses some of the main developments
at Qligent with CEO Brick Eksten...
InBroadcast: Can you give us
a brief overview of what we can
expect in the next 6-12 months
within the traditional compliance
monitoring segment?
Brick Eksten: With the transition to
a more remote workforce, compliance
monitoring - and signal monitoring
in general - will become a key part
of the remote toolset. This is a fairly
easy path to take when it comes to
monitoring, giving users access to the
tools they need to ensure that they're
delivering the right content, and
meeting all of their SLA requirements
across their distribution topology.
That means ensuring that they are
delivering the right content the
right way, with for example, all the
important elements across captioning,
loudness correction, properly marked
language tracks, and the correct
resolution.
There will also be a growing
expectation to expand capabilities
under the QoS and QoE umbrella,
beyond
simply
confirming
the
presence of a signal. For example,
what processes can be automated
to ensure better signal quality?
There will also be tighter integration
between monitoring and the control
systems that create the signals. That
is the natural entry point for machine
learning technologies that can
automate more of that functionality.
That will especially be important
on the OTT side, where everything
becomes a virtual infrastructure.
This will require that monitoring
solutions become more dynamic and
have an ability to make operational
adjustments to address problems in
real-time as they surface.

Qligent Vision Match application

InB: Please explain the benefits
around compliance monitoring
within the Vision 3.10 release,
as well as any connection it
may have to the Wasabi cloud
interoperability?
BE: With Vision 3.10, Qligent has
improved compliance capabilities to its
flagship product by allowing customers
a configurable option to determine
when to upload media content from
local storage to Wasabi Cloud Storage.
Wasabi's cloud storage option offers
cloud-agnostic storage to customers,
and is ideal for public, private, or
hybrid cloud models. The compliance
improvements come from the tighter
integration with Wasabi and the
option to move media and metadata
to the Wasabi cloud, or restore it
from the cloud to prove there were no
infractions.
InB: What compliance monitoring
capabilities and applications were
specifically added or enhanced
within Vision 3.10?
BE: With media content stored in the
cloud, Vision customers can now recall
the media to ensure captions or subtitles were present, audio levels were
within the legal limits, and can ensure
video quality metrics to verify SLA
levels were met, or any of a number of
other compliance requirements. With
the long-term goal of assisting customers' inevitable move to the cloud, either cloud-native or in a hybrid model,
Qligent is working to ensure the journey to cloud is a seamless transition
with Vision 3.10 and beyond.
InB: What are some of the
differences you see between
compliance monitoring
needs with your US
customers versus those
in international regions?
BE: There will always be
the differences in signal
processing requirements
across different regions.
Outside of North America,
we see DVB subtitles and
more esoteric formats,
containers and standards

that
aren't
used
domestically.
We
continue to expand on
those capabilities and
add new features to
reach those markets.
What's
more
interesting is when
you start thinking
about the geographic
differences in content
vendors.
For example, every region has its
version of Netflix, and varied live
sports offerings. The first challenge
was just getting video out there
at scale so that consumers could
access the content. Today, there is
much more focus on delivering a far
more professional product. Those
organizations are looking to step up
their game when it comes to delivering
high quality content to the consumer.
That
increased
demand
for
professional OTT monitoring. Whether
it is the content owners, the brand
owners, or traditional broadcasters
moving to more online programming,
the quality has to improve. Since not
everybody can build their own network
like Netflix or Disney, that means
relying on systems like Vision and our
Dymos event-based monitoring system
to achieve higher quality standards.
InB: Any future innovations
around compliance ahead that you
can discuss?
BE: We are enabling our customers
to operate at broader scale, and in
more dynamic environments than
they have in the past. Some of our
customers are now building out cloud
environments, which means they
virtualized monitoring solutions. This
is exactly why we developed Dymos,
our event-based monitoring solution.
We're seeing that demand grow
across multiple cloud providers, and
they want their solution running in
multiple cloud providers for resiliency
and availability. And, they want those
systems across multiple CDNs. For
Qligent, that means providing many
more probing points to verify signal
quality and compliance along those

Qligent Vision Dymos monitors live events

signal paths. It means assuring that
the content that they intend to deliver
is what's actually being delivered.
That is something we address with
a technology called Match, initially
for traditional broadcasters. Match
provides an audit path, a chain of
custody and an audit path back to
the vendors so that they can prove
that they delivered a certain piece of
content. That is something that we will
continue to develop for OTT customers.
InB: Can you advise on your ideal
markets for your compliancerelated products?
BE: Qligent lives in two worlds. There
is the existing product line and the
existing markets for 24/7 systems.
Then there is the customer who has
an SLA that they have to deliver, or
has a regulatory compliance threshold
that they have to meet, and need
to upgrade from an older system to
something newer. That happens often
when a customer wants to move their
traditional services online, and we
can really help them bridge the two
because we can solve these problems
for both their broadcast and OTT
initiatives. And, we can help them put
that all on a single dashboard across
all their services, geographies, and
even their entire network. That's the
ideal current market for Qligent, and
we are looking to expand beyond
that to new territory outside of the
broadcast and OTT markets moving
forward. Likewise, we can provide the
necessary historical reporting tools to
access previously rendered media for
proof of compliance, if the need arises
for both live and linear broadcast, and
live and linear OTT.


http://www.inbroadcast.com http://www.qligent.com http://www.qligent.com

In Broadcast - September 2020

Table of Contents for the Digital Edition of In Broadcast - September 2020

Contents
In Broadcast - September 2020 - Intro
In Broadcast - September 2020 - Cover1
In Broadcast - September 2020 - Cover2
In Broadcast - September 2020 - Contents
In Broadcast - September 2020 - 4
In Broadcast - September 2020 - 5
In Broadcast - September 2020 - 6
In Broadcast - September 2020 - 7
In Broadcast - September 2020 - 8
In Broadcast - September 2020 - 9
In Broadcast - September 2020 - 10
In Broadcast - September 2020 - 11
In Broadcast - September 2020 - 12
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In Broadcast - September 2020 - 14
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In Broadcast - September 2020 - Cover3
In Broadcast - September 2020 - Cover4
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