In Broadcast - March 2020 - 43

43

www.inbroadcast.com | Vol: 10 - Issue 3 | March 2020

InStudio

Lawo Celebrates 50 Years of
Engineering the Future
Not only is Lawo marking 50 years, but the company is also celebrating
the most successful business year in its history...

A

t the occasion of its 50th
anniversary, Lawo celebrates
another milestone only weeks after
the company's best year ever, which
saw a 40% jump in revenue. This
exceptional performance is the result
of the exponential uptake of Lawo's IP
media solutions featuring future-proof
video, audio, workflow and monitoring
technologies.
Pioneering Spirit
Lawo has been associated with
a pioneering spirit for exactly
half a century. In the early 1970s,
company founder Peter Lawo
started building vocoders, ring
modulators and halaphones to
enable contemporary composers
like Karlheinz Stockhausen and
Pierre Boulez to explore new
sonic realms. Given that their new
creations were also performed
live and recorded, Peter Lawo duly
came up with equally innovative - allanalogue - audio mixing consoles. The
aim was clear: Lawo wanted to provide
pioneering solutions for unbridled
artistic license. Today's mc² console
generation is still deeply rooted in this
philosophy.

Lawo 50-year celebrations

Lawo's distributed multiviewer app
(vm_dmv) for its V__matrix IP routing &
processing platform

Today, Lawo is as much
associated with video, control
and IP monitoring solutions as
with audio and cutting-edge
radio products. In 2020, Lawo
is involved in more projects
than ever before whose scale
and scope are skyrocketing as
customers realize the potential
of open-standard IP solutions and
leverage the freedom these solutions
afford to completely rethink their
workflows.

and corporate projects - and the
imminent launch of equipment that
will allow Lawo customers to advance
in leaps and bounds, and you know
you have a winner. Announced almost
a decade ago, Lawo's vision regarding
open-standard IP is beginning to pay
off big time. Not bad for a company
from Rastatt, Germany...
Trailblazing Challenge
As the famous song goes: it's been
no bed of roses, and no pleasure
cruise. Trailblazing an industry and
constantly challenging oneself to live
up to one's partners' expectations is
hard work. To this day, Lawo keeps
going out of its way to satisfy the
craving for faster, higher, stronger
IP-based solutions. This leaves little
time for self-complacency. The team
usually only realizes the impact of
what has been accomplished when it
hears "we have visual and sound" from
Tokyo, Beijing, Paris, Rio, Sydney, Los
Angeles, etc.
So, yes, 2020 is a special year - and
also a year with more bounds from the
pioneer of IP-network, control, audio
and video technology for exacting
broadcast environments. Still, Lawo
will always be Lawo, helping the finest
broadcasters, service providers and
operators to get the thrill across.

Lawo
Open-Standard Focus
Lawo designs and manufactures
All Lawo products share a common
pioneering network, control, audio
denominator:
open-standard,
and video technology for broadcast
manufacturer-agnostic, IP transport
and post production, as well as
IP-Native Focus
of audio, video and control essences
live performance and theatrical
A number of pioneering decisions
as streams that travel across the world
applications. Products include control
by Philipp Lawo, son of Peter, and his
at breathtaking speeds, making this
and monitoring systems, digital
team has shifted Lawo's focus and
visionary transport medium fit for
audio mixing consoles, routers, video
magnified the brand's scope
cutting-edge professional remote
processing tools as well as solutions
and heft on a global scale. The
production.
for IP-based A/V infrastructures and
company's vision of IP becoming
The combination of pioneering
routing systems.
a single, unified infrastructure
technologies with a qualityAll products are developed in
for all types of signal transport in
centric
approach
for
the
Germany and manufactured according
broadcast and media production
development
of
inherently
to highest quality standards at the
triggered a clear corporate
industryand
consumercompany's headquarters in the Rhine
strategy that has resulted in
orientated solutions has allowed
valley town of Rastatt, Germany. For
Lawo's IP-native focus today. One
Lawo to double its turnover
additional information, please visit
important achievement has been
over the last three years. Lawo
Lawo solutions in NEP's M15 OB van
www.lawo.com
the development and definition
has become the go-to partner
of RAVENNA as an open mediafor high-profile events that
Lawo smartSCOPE Deep Packet
over-IP standard a little over
billions of people watch on Inspection & Network Analyzer
ten years ago, for which Lawo's
their TV sets, smartphones,
sister company, ALC NetworX,
tablets, etc.
will receive a shared Technical &
Add to this that
Engineering Emmy Award at this
the
Americas
year's NAB. Constantly seeking to
are today Lawo's
provide competitive advantages
biggest market for customers through highly
with installs, OB
mc²56 driving Front-of-House at Bastille Day (Paris) trucks,
innovative
solutions,
Lawo
broadcast
pioneered the remote production
concept when open-standard IP had
barely learned to walk. Lawo's belief in
open industry standards and its active
contributions to industry organizations
furthermore helped to pave the way
for AES67, Ember+ and ST2110.


http://www.inbroadcast.com http://www.lawo.com http://www.lawo.com http://www.lawo.com http://www.lawo.com http://www.lawo.com

In Broadcast - March 2020

Table of Contents for the Digital Edition of In Broadcast - March 2020

Content
In Broadcast - March 2020 - Intro
In Broadcast - March 2020 - Cover1
In Broadcast - March 2020 - Cover2
In Broadcast - March 2020 - Content
In Broadcast - March 2020 - 4
In Broadcast - March 2020 - 5
In Broadcast - March 2020 - 6
In Broadcast - March 2020 - 7
In Broadcast - March 2020 - 8
In Broadcast - March 2020 - 9
In Broadcast - March 2020 - 10
In Broadcast - March 2020 - 11
In Broadcast - March 2020 - 12
In Broadcast - March 2020 - 13
In Broadcast - March 2020 - 14
In Broadcast - March 2020 - 15
In Broadcast - March 2020 - 16
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In Broadcast - March 2020 - 21
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In Broadcast - March 2020 - 26
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In Broadcast - March 2020 - 38
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In Broadcast - March 2020 - 40
In Broadcast - March 2020 - 41
In Broadcast - March 2020 - 42
In Broadcast - March 2020 - 43
In Broadcast - March 2020 - 44
In Broadcast - March 2020 - 45
In Broadcast - March 2020 - 46
In Broadcast - March 2020 - 47
In Broadcast - March 2020 - 48
In Broadcast - March 2020 - 49
In Broadcast - March 2020 - 50
In Broadcast - March 2020 - 51
In Broadcast - March 2020 - 52
In Broadcast - March 2020 - Cover3
In Broadcast - March 2020 - Cover4
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201703
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
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https://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201604
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2016
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https://www.nxtbook.com/nxteu/lesommet/inbroadcast_CCW15expo
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https://www.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC01
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