In Broadcast - May 2018 - 19

19

www.inbroadcast.com | Vol: 8 - Issue 5 | May 2018

InForm

BroadcastAsia 2018
By Dr Amal Punchihewa, Distinguished Lecturer
of IEEE-BTS...

B

roadcastAsia 2018 will be
presented in three tracks
or sub-themes - NetworkComms,
EmergingTech and BroadcastMedia - in
ConnecTechAsia Summit from June 26
to 28, 2018 at Marina Bay Sands and
Suntec Singapore.
The participants can explore and
experience the most critical and
transformational shifts impacting
the coming years, and beyond. The
summit is themed Digital Business
Transformation,
which
connects
solution-based
applications
and
technologies with real-life used cases

that will be presented at various
sessions. The summit will address
technology, ideas and business
converge, providing the technological
innovation and thought-leadership
that will help pave the way towards a
brighter and more connected world.
Delegates will be able to listen to
top-notch speakers and top industry
leaders share, discuss and debate
on pressing issues and opportunities
facing the ICT, broadcasting and media
industry.
Observing the rapid advancements
in technology and trends in the
broadcasting and media industry,
one could say TV industry has been
transformed by the emergence of
digital technologies and the Internet.
TV and video production and delivery
platforms are becoming increasingly
complex. Sessions will discuss market
trends and possible road maps for the
technology changes in broadcast and
media landscape.

IP offers agility, scalability,
increased
equipment
utilisation, flexibility, and is
format agnostic. However
advantages
of
IP do not come
without challenges.
IP
introduces
complexity with interoperability and
skillset challenges that could lead to
vendor lock-in. Delegates will gain
a broader understanding of the IP
for media technology and business
drivers behind IP including support
for evolving media business models
and increased operational efficiencies.
Key standards bodies and standards
facilitating the transition to IP will
also be highlighted. There is also
the potential of IP networking to
transform broadcasters operations
and workflows, including a brand new
end to end IP infrastructure.
Machine Learning (ML) and Artificial
Intelligence (AI) are changing the

way marketing and sales are done
for media brands. Some sessions will
look into the media and technological
changes in various regions
and how this can serve multiplatform
distribution
and
monetisation video ecosystem
as the number of
content
owners,
creators and brand
advertisers grow.
Sessions will also address the Future
of Television and strategies for growth
with this transformation. Broadcasting
and media industry is transforming
and evolving with digital disruption,
emergence of new technologies and
change of consumer behaviours.
Sessions will discuss how the industry
giants are responding to these various
changes.
In some panel discussions, thought
leaders will discuss and share how
their business model remains relevant
yet agile to the rapid change. They will
also look at what disruptive trend will
have the greatest impact over the next
10 years.
http://www.inbroadcast.com https://www.broadcast-asia.com/ https://www.broadcast-asia.com/ http://exhibitors.ubmasia.com/ConnecTechAsia2018/en-US/exhibitor/141865/aviwest http://www.aviwest.com http://www.aviwest.com
Table of Contents for the Digital Edition of In Broadcast - May 2018
