In Broadcast - January 2018 - 46

46

www.inbroadcast.com | Vol: 8 - Issue 1 | January 2018

InReply

Tata Communications
®
And F1 Partnership
Mehul Kapadia, Vice President - Global Marketing, discusses the latest
developments in Tata Communications' Formula One business at the
2017 FORMULA 1 SINGAPORE AIRLINES SINGAPORE GRAND PRIX...

InB: Tata Communications has
over a hundred Grand Prix under
the belt, what's involved in the
service?
Mehul Kapadia: We're today at
the very heart of the sport, working
with its entire ecosystem - from the
company that runs the sport - Formula
1® - to the team that wins the sport -
four time world champions MercedesAMG Petronas Motorsport- to the many
broadcasters who take the sport to the
fans globally.
Over the last six years our unique
partnership with Formula 1® has
evolved, as we work together to
transform the sport by collaborating
to innovate the way F1® reaches its
millions of fans worldwide. Today
this includes remote operations,
scalable quality of broadcast video
and rich seamless digital platforms
like Formula1.com. To ensure this, Tata
Communications sets up a network,
which could connect a small smart
city, at every race location in under
six days and dismantles it in just three
hours - a huge process that would
traditionally take weeks to ensure a
reliable, diverse and scalable service.
We do this at all the race locations
across 21 countries and five locations.
Our teams both at the race track and
at remote locations around the world

work as an integrated team with F1™
Communications, doing whatever
it takes to ensure a brilliant race
experience for the fans.
Since 2013, we have also been a
technology partner to the MercedesAMG Petronas Motorsport providing
seamless high-speed connectivity
between the 200+ physical sensors on
each car and the remote race support
team at the factory in UK during the
races anywhere in the world. Enabling
the remote engineering team to have
access to car data in real time enables
the trackside and remote teams to
work together as a highly efficient
integrated unit and contribute to the
teams' winning performance.
We work with many official F1®
broadcasters and licensees such as
Sky, delivering high-quality video feeds
and commentary of all Grands Prix via
our fibre network.
We are also the only Official
Broadcast provider for Formula 2™,
GP3™ and the Porsche Super cup
Racing Series™, delivering an endto-end fibre and satellite solution to
broadcasters from across the globe.
To
further
strengthen
our
contribution towards innovation in the

sport, we have also been running the
annual F1® Connectivity Innovation
Prize (F1CIP) - the first crowd-sourced
innovation platform in the F1 - in
partnership with Formula 1® and
Mercedes-AMG Petronas Motorsport.
The program gives fans a platform to
join hands with the sport in developing
the F1 experience for the future by
leveraging cutting edge technologies.
In its 2017 season, F1CIP captured
fan's ideas on how the Internet of
Things (IoT) could affect race team
performance and the quintessential
F1® fan experience. The program has
become one prominent source of new
ideas for the sport and is supported by
an exclusive panel of judges including
Ross Brawn Managing Director,
Motorsport, Formula One Group and
Lewis Hamilton, driver and four-time
FIA F1 Drivers' World Champion,
Mercedes-AMG Petronas Motorsport.
Our successful experience in F1®
has enabled us to broaden our
involvement in the world of sports
with newly forged relationships with
Moto GP™ and the European tour. We
have also been working with new age
media organisations like Motorsport.
tv helping them revolutionise the

sports media landscape through their
innovative internet television platform.
InB: F1® is a high performance
sport. Are there any specific
technologies that take centre stage
at a race?
MK: Everything we do with Formula
1® is underpinned by our world-class
global fibre network, which is the only
network of its kind that stretches all
the way around globe. We connect
each race track - across 20+ countries,
from the deserts of Bahrain to the
streets of Monaco - to the Formula
1 Technical HQ in UK through our
scalable, ultra-resilient and secure
infrastructure, enabling Formula 1®
to transmit data and video between
the two locations and produce
the broadcast for millions of fans
leveraging on track and remote teams
in real-time.
We also enable rich, consistent and
secure experience to tens of millions
of F1® fans all over the world on
Formula1.com by hosting the website
on our cloud infrastructure and
providing the security and content
delivery services. As the role of data in
the sport continues to grow,

The F1™ Communications Technical Centre houses
operations of Formula 1 Broadcast, Timing, Data
and Telemetry operations


http://www.inbroadcast.com http://www.Formula1.com http://www.Formula1.com https://www.tatacommunications.com/

Table of Contents for the Digital Edition of In Broadcast - January 2018

http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY1
http://europe.nxtbook.com/nxteu/lesommet/CTA-VISITOR
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201906
http://europe.nxtbook.com/nxteu/lesommet/CTA-PREVIEW
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201905
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201904
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201903
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201902
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201901
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201812
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201811
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201810
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201809
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201808
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201806
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201805
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201804
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201803
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201802
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201801
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201712
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201711
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201710
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201709
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201708
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201707
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201705
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201704
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201703
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201702
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201701
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201612
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201611
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110708_DEMO
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201610
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201609
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201608
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201607
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201606
http://europe.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC03
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201605
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201604
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201603
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2016
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201602
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201601
http://www.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC02
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201512
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201511
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_CCW15expo
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201510
http://www.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC01
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201509
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_IBC2015
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201508
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201507
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201506
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_BROADCASTASIA2015
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201505
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201504
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2015
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201503
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2015
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201502
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201501
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201412
http://www.nxtbook.com/nxteu/lesommet/inbroadcast_201411
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201410
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201409
http://europe.nxtbook.com/nxteu/lesommet/inbroadcastIBCPRINTEDGUIDE_201409
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201408
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201407
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201406
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201405
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201404
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201403
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201402
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201401
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201312
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201311
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201310
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201309
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201308
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201307
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201306
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201305
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201304
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201303
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201302
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201301
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201211
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201210
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201209
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201208
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201207
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201206
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201205
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201204
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201203
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201202
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20121201
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20111011
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110708
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110506
http://www.nxtbookMEDIA.com