In Broadcast - August 2016 - 44


44

www.inbroadcast.com | Vol: 6 - Issue 8 | August 2016

InMedia

Quantum At IBC2016
Q

uantum will showcase the power
of its StorNext platform across
the full media life cycle, including
production, delivery and archive
workflows, and content management.
The company's IBC2016 stand will
feature demonstrations of content
transcoding and delivery with object
storage, the use of hybrid flash and
disk storage in combination to enable
frame-based animation creation and
stream-based editing on a single
storage system, and embedded
applications running natively on highperformance workflow storage.
Quantum will showcase its awardwinning Xcellis workflow storage
system and demonstrate how the
unique converged capabilities of this
solution empower users to boost their
efficiency, productivity and creativity
in delivering the products and services
that drive their businesses. Xcellis
consolidates media management,
extends connectivity options for both
Fibre Channel and Ethernet clients,
and supports hosted applications in a

single hardware solution
that enhances productivity
in collaborative media
environments.
Based on the StorNext 5
platform, Xcellis facilitates
flexible
configuration
of
performance
and
capacity. The solution
supports online workin-process, ingest and
delivery, and archive
through Quantum's portfolio of Lattus
object storage, LTO tape and Q-Cloud
services. In addition to providing
exceptional
performance
and
reliability, Xcellis enables continuous
scalability that not only reduces
the cost and complexity of storage
deployment and maintenance, but
also enables future expansion in an
intelligent, sophisticated manner.
Xcellis claims the unique ability to
support embedded applications, which
run on the system to deliver valuable
functionality
while
streamlining
operations. Quantum and a growing

Xcellis Free Standing Stack

number of partners have introduced
embedded applications for Xcellis
that address tasks such as media
asset management, transcoding and
QC, provisioning resources in an
exceptionally efficient on-demand
model.
Modern high-resolution workflows
come with increased complexity - a
greater number of ingest points, more
delivery formats, many transcode
steps and a significant dependency on
quality control steps. This can lead to
slowdowns, inconsistent operation and

potentially risky asset loss situations.
Quantum will highlight a workflow
in which its Lattus is integrated
with media management software
from Vidispine and other third-party
applications for efficient
transcoding and delivery
within the object storage
framework.
Quantum will demonstrate
an Xcellis-based solution
that includes combined
hybrid flash and disk
storage to meet the
demanding requirements of
animation and visual effects
(VFX) workflows. This takes
advantage of flash technology to
deliver the performance needed for
frame-based animation workloads
while also providing - on the same
storage platform - the connectivity
and access essential to stream-based
editorial processes. Not limited
to large sequential files, Xcellis
optimises the way storage works so
that performance is high for both
large and small files. This enhanced
capability enables Xcellis to support
workflows beyond video editing, such
as animation, rendering, compositing,
finishing and colouring.

Amagi's Pioneering IBC Showcase

A

t IBC2016, Amagi will showcase
an
end-to-end
cloud-based
workflow to launch and monetise OTT
channels. Amagi will also demonstrate
next-generation versions of its flagship
cloud-based channel playout and
regionalisation platforms. Amagi's
enhanced product suite offers
increased
operational
efficiency,
scalability, and cost savings to
broadcasters worldwide.
Using Amagi's advanced cloud
playout platform, TV networks can now
stitch together an end-to-end workflow
on the cloud and launch OTT channels
on the go. Amagi's CLOUDPORT 3.0
multichannel playout system supports
the entire broadcast workflow from
ingest to playout, channel branding
and graphics, subtitling, scheduling,
compliance recording, quality control,

multichannel monitoring, and more.
The complete OTT broadcast workflow
can be managed remotely through a
simple yet sophisticated Web UI.
The CLOUDPORT platform has
transitioned
from
proprietary
hardware to an Intel-based server.
Hosted on Amazon Web Services
infrastructure, the platform is
completely scalable, reliable, and
secure.
Amagi also provides an integrated
offering to monetise live and linear
OTT feeds. Amagi's THUNDERSTORM
OTT ad insertion platform can
dynamically insert ads on the server
side, simplifying the delivery of
personalised and targeted ads on
premium live and linear OTT feeds.
With Amagi, TV networks have a
complete solution to get their OTT
Amagi THUNDERSTORM

broadcast
operations
underway,
with
a
PaaS-based model and
aggressive
go-to-market
timelines.
Enhancements have been made
to Amagi's STORM regionalisation
platform, winner of the IBC2015
Innovation
Award.
Using
the
platform, TV networks can insert local
advertising and local content, without
using separate satellite feeds, to match
viewer preferences, abide by complex
broadcasting regulations and content
rights obligations, and monetise
regional markets by attracting local
advertisers.
STORM 2.0 is packed with advanced
features, such as a new ASI and IP
output interface with support for
MPEG-2 and MPEG-4 formats, new
SDI input interface, multichannel ad
insertion, time-shift capability, fullscreen graphics, Dolby support, and
real-time scroll/ticker insertion with
social media integration. STORM 2.0
can work with a variety of triggers such
as Amagi's watermark, SCTE-35, DTMF
cue tones, and Packet 31 to deliver
cost-effective channel regionalisation.

Amagi
CLOUDPORT 3.0
now on Intel server

At IBC2016, TV networks will get
to experience an upgraded version
of Amagi's THUNDERSTORM OTT ad
insertion platform. THUNDERSTORM
performs instant, server-side ad
insertion, providing TV networks
with an effective approach to OTT
ad insertion compared with mid-roll
ads on the client side. Since ads are
stitched at the server level, making
them compatible across various
screens, THUNDERSTORM eliminates
the need to create device-driven OTT
ad streams.
The
latest
version
of
THUNDERSTORM includes support
for pre-roll ad insertion, personalised
ads for VOD, and compatibility with
any input trigger, including the Amagi
watermark, SCTE-35, DTMF cue tones,
and Packet 31 approaches.
http://www.inbroadcast.com http://www.quantum.com/products/scale-out-storage/xcellis/index.aspx https://youtu.be/Y048DYeYicA https://www.youtube.com/watch?v=xVNgHbvPO64
Table of Contents for the Digital Edition of In Broadcast - August 2016
