In Broadcast - August 2016 - 4


4

www.inbroadcast.com | Vol: 6 - Issue 8 | August 2016

InNews
Lord Puttnam
IBC Keynote
GBR / NED: Lord Puttnam will
deliver a keynote address at the
forthcoming IBC Conference.
The Oscar-winning film producer,
educationalist and politician will
address a broad spectrum of issues
including the extraordinary growth
of Facebook and YouTube; the
impact of technology on creativity;
the likely effects of the UK's EU
Referendum vote on the creative
sector and the media's role and
responsibility in trying to reverse
the potentially catastrophic loss of
public trust.

Ardis MicroDDPs
On The Road
NED: Ardis Technologies claims
that its microDDP shared storage
solution has been a top choice with
rental companies at several events.
These include the 2016 European
Athletics Championships, the
North Sea Jazz Festival, the UEFA
Euro 2016, the pop festival Rock
Werchter and the upcoming
Summer Games.
The microDDP10GbE is a fullyequipped solution that comes with
RAID5 protected SSD capacities of
8TB up to 60TB with a throughput
of 2200 MB/s.

Mid-Roll Ads
In Facebook
USA: Facebook recently announced
that it is testing mid-roll video ads
in its Facebook Live service.
Facebook
announced
the
development in a statement:
"We're running a small test where
a group of publishers have the
option to insert a short ad break in
their Facebook Live videos."
It is understood that in the trial
ads may appear five minutes
into a broadcast and last up to 15
seconds.

TriCaster Enables TRT
World's Coup Reports

C

elebro Media recently relied on
NewTek's TriCaster Advanced
Edition live production solution to help
its client, global broadcaster TRT World,
to continue reporting via Facebook Live
during the attempted coup in Turkey.
During the attempted coup,
Turkish news outlets including
TRT World's Istanbul operation
were temporarily shut down.
"The management at TRT
World wanted to get back on
air by any means possible,"
said Wesley Dodd, Chief
Executive for Celebro Media.
"We do a lot of streaming on
Facebook Live, and with the
TriCaster Advanced Edition's
live streaming capabilities, it

was the obvious option."
"There was very limited connectivity
in Turkey, so TRT World's Facebook
Live stream was something of a
lifeline. The social media element
also provided a way for people to

communicate - there was a huge level
of engagement with tens of thousands
of people watching live, and then on
catch-up later," said Dodd. "TriCaster
Advanced Edition and Facebook Live
enabled us to keep people informed
during an important world
event."
TRT World reports global
news
from
a
Turkish
perspective 18 hours a day.
The channel produces five
to six hours of live rolling
news each day from its main
operation in Istanbul, and its
London bureau.
News lifeline:
NewTek live streaming

Clippn Aims To Revitalise
Media Archives

CLIPPN archive goldmining

C

lippn
has
announced
the
availability of their enterprise-level
archive revitalisation services.
Clippn expands its offerings to
include large-scale collections thanks
to the advanced processing and
metadata tagging capabilities of their
new cloud-based platform, powered by
Dalet media management technology.
"Many broadcasters and media
companies with legacy systems
have millions of video assets that
are underused because of a lack of
transparency and accessibility. They
are sitting on a goldmine they can't
touch. With a growing demand for

video, we help them
mine and refine
these archives for
their own editorial
uses while creating
new opportunities
for revenue," said
Clippn Founder and CEO, Mick Reed.
Reed said: "Dalet's flexible, cloudbased platform includes craft editing,
so we are able to integrate with
existing systems to accept any video
asset, curate the content to identify
its value moments, then index and add
metadata very quickly, tagging the
raw assets and clips in a single pass

to deliver them back to the content
owner where they are searchable and
usable across multiple workflows."
The move to a cloud-based platform
gives Clippn the ability to scale to meet
the growing demands of enterprise
clients with large, untapped video
archives for use in today's media
workflows.
http://www.inbroadcast.com http://www.newtek.com/tricaster http://clippn.com/ http://ibc16.mapyourshow.com/7_0/exhibitor/exhibitor-details.cfm?ExhID=5190 http://www.sglbroadcast.com http://www.sglbroadcast.com https://twitter.com/@SGLBroadcast https://www.linkedin.com/company/sgl https://plus.google.com/+Sglbroadcast
Table of Contents for the Digital Edition of In Broadcast - August 2016
