In Broadcast - November 2014 - 38

I N T E R N A T I O N A L

WWW.INBROADCAST.COM | ISSUE 37 - NOVEMBER 2014

N E W S

InPREVIEW

Cellular Uplinking: Where Are We At?
By Ronen Artman
VP of Marketing, LiveU

A

38

s the nights draw in across
the north and summer edges
across the south of the world,
it's time we had a look at where
the end of 2014 sees us at LiveU
and what 2015 will bring. It will
come as little surprise to you that
as market leader in the cellular
uplinking space, this has been
another hectic year, both in terms of
customer deployments - not least
the FIFA World Cup in Brazil - and
also pushing forward into a truly
solutions-based approach.
Let's take that last point first, as it's
a phrase that you've probably heard
many times before. What we mean
by this is that customers can now
select cellular uplinking technology
from our smartphone app to our
flagship LU500. In combination with
our ongoing cloud-enabled LiveU
Central, the hub for video ingestion,
we are now allowing customers to

select products from across our
range to create the solution they
need, managed how they want it.
We have also expanded our
strategic collaboration with
Panasonic, which has seen us
introduce an end-to-end solution
enabling P2HD series camera
recorders to connect directly to
the LiveU Central platform and
our cloud-based services for live
transmission.
Upcoming releases of Panasonic's
broadcasting camera recorders
will support a direct connection
with LiveU Central which allows
broadcasters to acquire both live
and recorded content from the
field, preview it centrally or remotely,
broadcast it live or in scheduled
programming and distribute it to
any location.
Another key announcement
in 2014 was the deployment of

hundreds of LiveU units by India's
2015? We continue to develop
top broadcasters and online media
our solutions-based approach and
to boost their live reporting of the
we're now introducing a threeIndian General Elections, said to be
tiered solution: front-end content
the world's biggest elections. LiveU
acquisition products; LiveU Central,
units increased newsgathering
the hub for video ingestion; and now
capabilities for many of India's
LiveU Central+, which delivers a
broadcasters such as ANI, Network
range of powerful, value-added
18, Times Now, Aajtak, ETV Network,
premium cloud-based services.
News Wire Services, GTPL, Bansal
Over the next few months we will
News, TV9, Jaya TV, Sun TV, Zee
be announcing multiple cloudNetwork and others.
enabled services that will push the
Meanwhile in the UK, BT Sport
sector forward.
chose our technology to create
Of course, not forgetting the
Europe's first cellular newsgathering
launch of the LU200...
(CNG) fleet of vehicles. BT Sport has
worked with us and
Garland Partners
to equip three
Vauxhall Astras
with the LU500 and
Xtender remote
antenna technology.
Each
LU500
backpack unit
can be connected
wirelessly (up to
1,000 ft/300 metres)
or via Ethernet to the
Xtender that sits on
top of each vehicle.
And what about The LU200 from LiveU

Managing Metadata To Drive Workflows
By Crist Myers
President & CEO, Myers

M

etadata is a crucial, yet
a frequently overlooked,
component to achieving optimal
operational efficiency within a
broadcast operation - of any size.
Content, which is the most
valuable asset for media distributors,
moves through various workflows,
carrying with it both technical
(format, media ID, timings, etc.)
and operational (descriptions,
rights, airdates, etc.) metadata.
This descriptive data allows for
content to be effectively managed,
monetised, moved, and tracked
throughout its entire lifecycle. This
is especially true for a media facility
that produces or acquires its content
and has the rights to distribute in a
multitude of ways.
The proper utilisation of metadata
p ro v i d e s c o u n t l e s s c ro s s departmental efficiencies, such
as increased transparency and
more actionable insight. As such,
it is more important than ever
that today's media management

systems capitalise on a facility's
metadata to serve-up role-specific
insight and automate as many
non-creative tasks up and down
the broadcast chain as possible
- crossing multiple departments,
systems, and distribution points.
Myers' ProTrack is a great
e x a m p l e o f a b ro a d c a s t
management solution that focuses
on metadata to drive and facilitate
consistent and seamless workflows.
This focus ensures their clients will
be able to maximise their media
asset investment from the point
of acquisition through to playout,
reconciliation, and storage. Even
though ProTrack is able to initiate
workflows with the most basic
of metadata attributes, the true
potential of a media asset is realised
when you build forward its metadata
as additional information is made
available, such as rights, format,
sales contracts, air dates, etc. This
structure will provide additional
insight so that creative and business

teams are operating with the very
best information to drive respective
and collective workflows.
The ProTrack system comes
standard with a highly structured
and comprehensive content
metadata database that allows
scheduling, sales, and traffic
departments to manage assets
and quickly assemble schedules
and finalise broadcast logs for
multi-channel and multi-platform
distribution responsibilities. From
there, how and where the metadata
goes depends on what types of
distribution channels are being
leveraged. To accommodate specific
needs, Myers offers a number of
configurations and integrations that
extend ProTrack's capabilities and

provide bi-directional workflows
with automation, transcode, archive,
accounting, and websites.
Beyond ProTrack, Myers plays
an active role in contributing to the
development and implementation
of integration standards within
the industry, which improves
communication and reliability across
vital metadata exchange points.
Myers possesses over 25 years
of expertise maximising the benefits
and impact of metadata to drive
workflows. Myers takes pride in
being able to offer media facilities,
large or small, a proven and scalable
broadcast management solution
that improves operational efficiency
and profitability.

Myers' ProTrack focuses on metadata


http://www.linkedin.com/pub/dir/?first=Phillip&last=Izzard&search=Go https://twitter.com/inbroadcast http://www.youtube.com/watch?v=qpzEatLsHdE&feature=youtube_gdata_player https://www.facebook.com/InBroadcast http://itunes.apple.com/gb/app/inbroadcast/id468652679?mt=8 https://play.google.com/store/apps/details?id=com.branded.inbroadcast&feature=search_result#?t=W251bGwsMSwyLDEsImNvbS5icmFuZGVkLmluYnJvYWRjYXN0Il0 http://WWW.INBROADCAST.COM http://www.liveu.tv/blog/liveu-s-new-arrival-the-lu200.html http://www.myersinfosys.com/protrack-tv.html

In Broadcast - November 2014

Table of Contents for the Digital Edition of In Broadcast - November 2014

In Broadcast - November 2014 - Intro
In Broadcast - November 2014 - Cover1
In Broadcast - November 2014 - Cover2
In Broadcast - November 2014 - 3
In Broadcast - November 2014 - 4
In Broadcast - November 2014 - 5
In Broadcast - November 2014 - 6
In Broadcast - November 2014 - 7
In Broadcast - November 2014 - 8
In Broadcast - November 2014 - 9
In Broadcast - November 2014 - 10
In Broadcast - November 2014 - 11
In Broadcast - November 2014 - 12
In Broadcast - November 2014 - 13
In Broadcast - November 2014 - 14
In Broadcast - November 2014 - 15
In Broadcast - November 2014 - 16
In Broadcast - November 2014 - 17
In Broadcast - November 2014 - 18
In Broadcast - November 2014 - 19
In Broadcast - November 2014 - 20
In Broadcast - November 2014 - 21
In Broadcast - November 2014 - 22
In Broadcast - November 2014 - 23
In Broadcast - November 2014 - 24
In Broadcast - November 2014 - 25
In Broadcast - November 2014 - 26
In Broadcast - November 2014 - 27
In Broadcast - November 2014 - 28
In Broadcast - November 2014 - 29
In Broadcast - November 2014 - 30
In Broadcast - November 2014 - 31
In Broadcast - November 2014 - 32
In Broadcast - November 2014 - 33
In Broadcast - November 2014 - 34
In Broadcast - November 2014 - 35
In Broadcast - November 2014 - 36
In Broadcast - November 2014 - 37
In Broadcast - November 2014 - 38
In Broadcast - November 2014 - 39
In Broadcast - November 2014 - 40
In Broadcast - November 2014 - 41
In Broadcast - November 2014 - 42
In Broadcast - November 2014 - 43
In Broadcast - November 2014 - 44
In Broadcast - November 2014 - 45
In Broadcast - November 2014 - 46
In Broadcast - November 2014 - 47
In Broadcast - November 2014 - 48
In Broadcast - November 2014 - 49
In Broadcast - November 2014 - 50
In Broadcast - November 2014 - 51
In Broadcast - November 2014 - 52
In Broadcast - November 2014 - 53
In Broadcast - November 2014 - 54
In Broadcast - November 2014 - 55
In Broadcast - November 2014 - 56
In Broadcast - November 2014 - 57
In Broadcast - November 2014 - 58
In Broadcast - November 2014 - 59
In Broadcast - November 2014 - 60
In Broadcast - November 2014 - 61
In Broadcast - November 2014 - 62
In Broadcast - November 2014 - 63
In Broadcast - November 2014 - 64
In Broadcast - November 2014 - 65
In Broadcast - November 2014 - 66
In Broadcast - November 2014 - 67
In Broadcast - November 2014 - 68
In Broadcast - November 2014 - 69
In Broadcast - November 2014 - 70
In Broadcast - November 2014 - 71
In Broadcast - November 2014 - 72
In Broadcast - November 2014 - 73
In Broadcast - November 2014 - 74
In Broadcast - November 2014 - 75
In Broadcast - November 2014 - 76
In Broadcast - November 2014 - 77
In Broadcast - November 2014 - 78
In Broadcast - November 2014 - 79
In Broadcast - November 2014 - 80
In Broadcast - November 2014 - 81
In Broadcast - November 2014 - Cover4
In Broadcast - November 2014 - S1
In Broadcast - November 2014 - S2
In Broadcast - November 2014 - S3
In Broadcast - November 2014 - S4
In Broadcast - November 2014 - S5
In Broadcast - November 2014 - S6
In Broadcast - November 2014 - S7
In Broadcast - November 2014 - S8
In Broadcast - November 2014 - S9
In Broadcast - November 2014 - S10
In Broadcast - November 2014 - S11
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202405
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202404
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202403
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202402
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202401
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202312
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https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202309
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202308
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202307
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202306
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202305
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202304
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202303
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202302
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202301
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202212
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202211
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202210
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202209
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202208
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202207
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202206
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202205
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202204
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202203
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202202
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202201
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202112
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202111
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202110
https://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202109
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202105
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_PTZ
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202104
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202103
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202102
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202101
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202012
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202011
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202005
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202004
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202003
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202002
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202001
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201912
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201911
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201910
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201909
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201908
http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY3
http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY2
http://europe.nxtbook.com/nxteu/lesommet/CTA-DAY1
http://europe.nxtbook.com/nxteu/lesommet/CTA-VISITOR
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201906
http://europe.nxtbook.com/nxteu/lesommet/CTA-PREVIEW
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201905
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201904
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201903
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201902
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201901
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201812
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201811
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201810
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201809
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201808
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201806
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201805
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201804
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201803
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201802
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201801
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201712
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201711
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201710
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201709
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201708
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201707
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201705
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201704
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201703
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201701
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201612
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_201611
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110708_DEMO
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2016
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