In Broadcast - September 2014 - 77


WWW.INBROADCAST.COM | ISSUE 35 - SEPTEMBER 2014

I N T E R N A T I O N A L

N E W S

InFOCUS

Plura Acquires Alpermann+Velte
P

lura, a global manufacturer
of high-performance digital
broadcast and video production
solutions, has announced the
acquisition of Alpermann+Velte, a
leading manufacturer of timecode
products, production timers
and studio clock systems for
digital broadcast and production
environments.
Effective immediately, Plura will
sell Alpermann+Velte products
worldwide alongside its existing
portfolio of studio and portable video
monitors, test and measurement
equipment and software, and
character/template-driven graphics
generators, significantly extending
Plura's reach across the broadcast
and production infrastructure.
Strategically, Plura's acquisition
of Alpermann+Velte, which follows
the formation of Plura Europe
GmbH last month, increases its
global visibility while enhancing its
overall digital broadcast and video
production solutions. Plura will also
retain the Alpermann+Velte brand,
which is recognised worldwide and
especially well known in Europe.
Reimund Baeuerle, the long-time

Director of Sales at Alpermann+Velte,
has been appointed as one of Plura
Europe GmbH's two managing
directors alongside Ray Kalo, who
continues to serve as President and
CEO of Plura Broadcast Inc.
Alpermann+Velte formed in 1972
as an electronics and industrial
solutions specialist, and quickly
gained traction in the broadcast
and production industry with its
timecode products, which include
reference-based generators
and inserters.
In recent years, Alpermann+Velte
has shifted its focus to IP-based
solutions, evolving with the migration
toward network-based signal
processing, distribution and control
within broadcast and production
facilities. Alpermann+Velte's hybrid
conversion solutions also allow
facilities to seamlessly bridge legacy
and IP environments, rather than
forcing customers into all-at-once
digital workflow transitions.
Additionally, Alpermann+Velte has
developed a new range of products
to address broadcast data needs in
the workflow, from metadata coding
and insertion to overall organisation

Reimund Baeuerle has been
appointed as one of Plura Europe
GmbH's Managing Directors

of digital video data streams - an
emerging range of solutions that
Plura will continue to develop.
"Plura has maintained a strong
business relationship with
Alpermann+Velte for many years,
resulting in global deployments
where both companies' products
and solutions interoperate across
broadcast and production
operations," said Ray Kalo, Managing

Director, Plura Europe GmbH. "The
strengths of our cross-workflow
synergies and interoperability
makes Alpermann+Velte a natural
fit within our portfolio. Ultimately,
Plura can deliver more complete
digital broadcast and production
solutions for the benefit of our
customers worldwide."
"Alpermann+Velte has long sought
a sensible means to expand its
footprint beyond Europe, where the
company retains a strong leadership
position in the specialised product
areas it serves," said Baeuerle.
"We are convinced that Plura's
leadership position in other regions
worldwide, coupled with the longterm, trusted relationship that
exists between the two companies,
presents an ideal opportunity to
grow our customer base and drive
new product innovations under the
Alpermann+Velte brand."
Plura and Alpermann+Velte
will retain dedicated stands at
IBC2014, with Plura incorporating
Alpermann+Velte solutions into
demonstrations on its own stand
at future shows.
77


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Table of Contents for the Digital Edition of In Broadcast - September 2014

In Broadcast - September 2014 - Intro
In Broadcast - September 2014 - 1
In Broadcast - September 2014 - 2
In Broadcast - September 2014 - 3
In Broadcast - September 2014 - 4
In Broadcast - September 2014 - 5
In Broadcast - September 2014 - 6
In Broadcast - September 2014 - 7
In Broadcast - September 2014 - 8
In Broadcast - September 2014 - 9
In Broadcast - September 2014 - 10
In Broadcast - September 2014 - 11
In Broadcast - September 2014 - 12
In Broadcast - September 2014 - 13
In Broadcast - September 2014 - 14
In Broadcast - September 2014 - 15
In Broadcast - September 2014 - 16
In Broadcast - September 2014 - 17
In Broadcast - September 2014 - 18
In Broadcast - September 2014 - 19
In Broadcast - September 2014 - 20
In Broadcast - September 2014 - 21
In Broadcast - September 2014 - 22
In Broadcast - September 2014 - 23
In Broadcast - September 2014 - 24
In Broadcast - September 2014 - 25
In Broadcast - September 2014 - 26
In Broadcast - September 2014 - 27
In Broadcast - September 2014 - 28
In Broadcast - September 2014 - 29
In Broadcast - September 2014 - 30
In Broadcast - September 2014 - 31
In Broadcast - September 2014 - 32
In Broadcast - September 2014 - 33
In Broadcast - September 2014 - 34
In Broadcast - September 2014 - 35
In Broadcast - September 2014 - 36
In Broadcast - September 2014 - 37
In Broadcast - September 2014 - 38
In Broadcast - September 2014 - 39
In Broadcast - September 2014 - 40
In Broadcast - September 2014 - 41
In Broadcast - September 2014 - 42
In Broadcast - September 2014 - 43
In Broadcast - September 2014 - 44
In Broadcast - September 2014 - 45
In Broadcast - September 2014 - 46
In Broadcast - September 2014 - 47
In Broadcast - September 2014 - 48
In Broadcast - September 2014 - 49
In Broadcast - September 2014 - 50
In Broadcast - September 2014 - 51
In Broadcast - September 2014 - 52
In Broadcast - September 2014 - 53
In Broadcast - September 2014 - 54
In Broadcast - September 2014 - 55
In Broadcast - September 2014 - 56
In Broadcast - September 2014 - 57
In Broadcast - September 2014 - 58
In Broadcast - September 2014 - 59
In Broadcast - September 2014 - 60
In Broadcast - September 2014 - 61
In Broadcast - September 2014 - 62
In Broadcast - September 2014 - 63
In Broadcast - September 2014 - 64
In Broadcast - September 2014 - 65
In Broadcast - September 2014 - 66
In Broadcast - September 2014 - 67
In Broadcast - September 2014 - 68
In Broadcast - September 2014 - 69
In Broadcast - September 2014 - 70
In Broadcast - September 2014 - 71
In Broadcast - September 2014 - 72
In Broadcast - September 2014 - 73
In Broadcast - September 2014 - 74
In Broadcast - September 2014 - 75
In Broadcast - September 2014 - 76
In Broadcast - September 2014 - 77
In Broadcast - September 2014 - 78
In Broadcast - September 2014 - 79
In Broadcast - September 2014 - 80
In Broadcast - September 2014 - 81
In Broadcast - September 2014 - 82
In Broadcast - September 2014 - 83
In Broadcast - September 2014 - 84
In Broadcast - September 2014 - 85
In Broadcast - September 2014 - 86
In Broadcast - September 2014 - 87
In Broadcast - September 2014 - 88
In Broadcast - September 2014 - 89
In Broadcast - September 2014 - S1
In Broadcast - September 2014 - S2
In Broadcast - September 2014 - S3
In Broadcast - September 2014 - S4
In Broadcast - September 2014 - S5
In Broadcast - September 2014 - S6
In Broadcast - September 2014 - S7
In Broadcast - September 2014 - S8
In Broadcast - September 2014 - S9
In Broadcast - September 2014 - S10
In Broadcast - September 2014 - S11
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