In Broadcast - January 2014 - 62


I N T E R N A T I O N A L

WWW.INBROADCAST.COM | ISSUE 27 - JANUARY 2014

N E W S

InMEDIA

Kontron's Efficiency Shift In The Cloud
By Sven Freudenfeld,
Kontron

W

62

ireless access to live and
on-demand video content
represents the biggest shift in
television viewing habits since
the migration to digital, but are
operators really prepared for the
massive data demands that come
with it?
Customers are demanding the
content they want, when they want
it and if mobile video is going to
be truly mainstream, interruptions
to service and poor quality simply
aren't acceptable. Quality, reliability
and the ease of access are crucial
factors to consumers - they expect
video streamed to their device of
choice to just work with no buffering
or degradation. If there is, the blame
will be laid directly at the feet of
the operator.
Video is becoming increasingly
mobile. In the UK, for example, Sky
has extended its service offering to
smartphones and tablets, likewise so

has Virgin Media. OTT services such
as Netflix and Hulu can be accessed
via a mobile application while
dedicated mobile video applications,
like Crackle and a whole host of ondemand and catch-up services are
readily available. Supporting this
rapid growth requires significant
network capacity but making
efficient use of that capacity relies
on intelligent new approaches to
channeling content to customers.
Operators who don't have the
ability to deliver reliable, high quality
video to every customer from their
media servers will cease to be
competitive as demand increases.
Operators who continue to use
outdated media servers hardware
will be forced to unnecessarily
expand their network footprint and
absorb the additional power, real
estate and associated capital and
operational costs. The margin hit and
impact on competitive positioning is

Kontron's SYMKLOUD

potentially significant.
That situation becomes even
more important as operators seek
opportunities beyond their domestic
markets, sign deals with video
service providers like Netflix and add
M2M deployments such as remote
video monitoring.
Despite this, many carriers are
still using outdated and inefficient
media servers.
The key to excelling in the
world of mobile video is to deploy
various media server content
delivery applications, including
live video transcoding - into the
cloud - by leveraging multiple
parallel processors with integrated
graphics processing units to do the
video transcoding.
Cloud service providers who deploy
a single 2U Kontron SYMKLOUD

Media platform can deliver up to 216
concurrent transcoded 1080p HD
video streams - approximately 30
times the capacity of legacy systems.
This high performance is achieved
with the platform's high density
design of up to 18 distributed fourth
generation Intel Core i7 processors,
each receiving video workload data
via the platform's switching and
load balancing.
CSPs can equally stack units to
build clusters of eight SYMKLOUD
platforms to support up to 4,536
transcoded HD streams in a 42U
rack to realise a new potential in
high-density performance that scales
seamlessly. This new video era will
certainly need to be driven from
the cloud, regardless of whether its
managed by the mobile operator or
IaaS provider.

LCI Uses Mediapower Newstouch For 24-Hour News Channel
E

uropean media technology
solutions providers, MediaPower
and SAV announce that LCI, French
news cable channel providing 24hour national and global coverage,
has acquired NewsTouch, a touchbased live presentation appliance
developed by MediaPower, to
empower journalists as they deliver
dynamic news content.
In September 2013, LCI launched
its new morning shows, intended
to introduce new people and new
programmes, including 'The eye
of the Web', which presents the
latest tweets, and other information

NewsTouch - news page preview

circulating on the web and social
networks. Emmanuel Raoul anchors
'The eye of the Web' in LCI morning.
Benoît Gallerey presents the same
programme at noon, and Thibaud
Vézirian in LCI Evening.
To answer the needs of this web
press review programme, LCI was
looking for an interface that allowed
its journalists to present, live on the
screen, web pages or videos while
commenting on them.
NewsTouch is a standalone
appliance dedicated to the live
production of press clippings, web
content, and recorded and live

media files in the studio. It provides
an intuitive and very easy to use
interface especially adapted to
journalists and editors. It allows
presenters to compose press
reviews from PDFs, videos, web
pages, social network posts or
other elements downloaded from
the Internet, in just a few clicks.
With simple but innovative tools,
journalists can create comments or
markings, zoom in/out or change
documents, on a touchscreen
interface, just as naturally as they
would on smartphones or tablets.
What is done on the touchscreen,
instantly shows up on TV, making
NewsTouch a small revolution in
the area of press reviews: simple,
intuitive and efficient.
SAV, importer of MediaPower
products in France, introduced
NewsTouch to LCI's team. It
proved to perfectly match LCI's
requirements and offered total
autonomy for journalists and
anchormen to prepare and present
some of their news programmes,
eliminating the need for operator
intervention.
Other than being used in 'The
eye of the Web', NewsTouch
also appealed to other journalists
like Michel Field for his press

review programme 'La Matinale',
because it allowed them to be more
spontaneous and interactive; and
lets them take control of the flow
and continuity of their programmes.
To date, LCI now uses NewsTouch
in several shows, at least four
hours per day.
David Fuhrer, Cadre Chez LCI,
says: "MediaPower's NewsTouch
is a powerful tool, yet it is so
easy to use. With it, we delimit
the capabilities of the journalist,
from someone merely reading text
from a prompter to someone who
communicates with and engages
viewers from all over the world."
"People consume news in different
devices and in different formats. It
is important that in delivering the
news, broadcasters are just as
flexible and dynamic," Marcello
Dellepiane, CEO, MediaPower,
says. "NewsTouch is one of the
many solutions that MediaPower
offers to help broadcasters cater to
the demands of the market and take
the lead in the industry."


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Table of Contents for the Digital Edition of In Broadcast - January 2014

In Broadcast - January 2014
Contents
InNews: Full Sail Uni Selects Avid Systems
InNews: Luxembourg Charm Success
InForm: Guntermann & Drunck Intensify Security
InReply: Datavideo – Designed for Versatility
InStudio: Filmmaker Captures Wildlife With Vinten
InGear: Frezzi Skylight – Advanced Led Lighting
InTest: OTT Is a Hybrid: It’s How You Look at It
In Broadcast - January 2014 - Intro
In Broadcast - January 2014 - In Broadcast - January 2014
In Broadcast - January 2014 - Cover2
In Broadcast - January 2014 - Contents
In Broadcast - January 2014 - InNews: Full Sail Uni Selects Avid Systems
In Broadcast - January 2014 - 5
In Broadcast - January 2014 - InNews: Luxembourg Charm Success
In Broadcast - January 2014 - 7
In Broadcast - January 2014 - 8
In Broadcast - January 2014 - 9
In Broadcast - January 2014 - 10
In Broadcast - January 2014 - 11
In Broadcast - January 2014 - 12
In Broadcast - January 2014 - 13
In Broadcast - January 2014 - 14
In Broadcast - January 2014 - 15
In Broadcast - January 2014 - 16
In Broadcast - January 2014 - 17
In Broadcast - January 2014 - 18
In Broadcast - January 2014 - 19
In Broadcast - January 2014 - 20
In Broadcast - January 2014 - 21
In Broadcast - January 2014 - 22
In Broadcast - January 2014 - 23
In Broadcast - January 2014 - InForm: Guntermann & Drunck Intensify Security
In Broadcast - January 2014 - 25
In Broadcast - January 2014 - 26
In Broadcast - January 2014 - 27
In Broadcast - January 2014 - InReply: Datavideo – Designed for Versatility
In Broadcast - January 2014 - 29
In Broadcast - January 2014 - 30
In Broadcast - January 2014 - 31
In Broadcast - January 2014 - 32
In Broadcast - January 2014 - 33
In Broadcast - January 2014 - 34
In Broadcast - January 2014 - 35
In Broadcast - January 2014 - 36
In Broadcast - January 2014 - 37
In Broadcast - January 2014 - 38
In Broadcast - January 2014 - 39
In Broadcast - January 2014 - 40
In Broadcast - January 2014 - 41
In Broadcast - January 2014 - InStudio: Filmmaker Captures Wildlife With Vinten
In Broadcast - January 2014 - 43
In Broadcast - January 2014 - 44
In Broadcast - January 2014 - 45
In Broadcast - January 2014 - InGear: Frezzi Skylight – Advanced Led Lighting
In Broadcast - January 2014 - 47
In Broadcast - January 2014 - 48
In Broadcast - January 2014 - 49
In Broadcast - January 2014 - 50
In Broadcast - January 2014 - 51
In Broadcast - January 2014 - 52
In Broadcast - January 2014 - 53
In Broadcast - January 2014 - 54
In Broadcast - January 2014 - 55
In Broadcast - January 2014 - 56
In Broadcast - January 2014 - 57
In Broadcast - January 2014 - 58
In Broadcast - January 2014 - 59
In Broadcast - January 2014 - 60
In Broadcast - January 2014 - 61
In Broadcast - January 2014 - 62
In Broadcast - January 2014 - 63
In Broadcast - January 2014 - 64
In Broadcast - January 2014 - 65
In Broadcast - January 2014 - 66
In Broadcast - January 2014 - 67
In Broadcast - January 2014 - 68
In Broadcast - January 2014 - 69
In Broadcast - January 2014 - InTest: OTT Is a Hybrid: It’s How You Look at It
In Broadcast - January 2014 - 71
In Broadcast - January 2014 - 72
In Broadcast - January 2014 - 73
In Broadcast - January 2014 - 74
In Broadcast - January 2014 - 75
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In Broadcast - January 2014 - 79
In Broadcast - January 2014 - S1
In Broadcast - January 2014 - S2
In Broadcast - January 2014 - S3
In Broadcast - January 2014 - S4
In Broadcast - January 2014 - S5
In Broadcast - January 2014 - S6
In Broadcast - January 2014 - S7
In Broadcast - January 2014 - S8
In Broadcast - January 2014 - S9
In Broadcast - January 2014 - S10
In Broadcast - January 2014 - S11
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201703
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201701
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201612
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110708_DEMO
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201609
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201607
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http://europe.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC03
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