In Broadcast - January 2014 - 60
I N T E R N A T I O N A L
WWW.INBROADCAST.COM | ISSUE 27 - JANUARY 2014
N E W S
Technology In Broadcast Journalism
EVS examines the rapidly evolving world
of news broadcasting...
By Henry Alexander
SVP EVS Entertainment
& News Divisions
t's no secret that the news business
has changed dramatically in recent
years. News content now comes in
from an ever wider range of sources.
The competition has thus become
ﬁerce and so it's a race to get your
content where it matters, ﬁrst and
fast. And from the technical side,
it's about being able to do more
with less, faster.
Social media is increasingly
fuelling the broadcast arena, and that
certainly doesn't exclude news. The
question is how do you seamlessly
integrate content coming from the
ﬁeld, web, and studio/agency into
a coherent package? And more
importantly, how do you get it into
your platforms and systems, and out
again into the various platforms that
you broadcast or publish to quickly?
On the technology side of things,
how do you deal with content in
numerous different formats - and
technical quality - coming from any
variety of places?
EVS see media formats as
irrelevant to the viewer. Just as in
sports, a news audience just wants
to see the most relevant parts of the
story - sometimes that's in crystal
clear HD, sometimes its shaky mobile
EVS is behind Fox Sport's new workﬂow
phone footage from YouTube.
Broadcasters have to integrate
differing sources and qualities of
content. They therefore need tools
that allow them to use content
from any source, so they can tell a
compelling story, fast.
Once you've built that award
winning story, there can be issues
distributing it. Getting your valuable
content back out to your online and
social media outlets can be a pain
even with the correct formats. You
have to be sure you're exporting
to the right place - against a very
short timeline. To keep pace with
the needs of live news, technology
platforms need to provide easy, endto-end management of content, no
matter where it comes from or where
it's going to.
With thousands of outlets to push
content to, and millions of voices
competing for attention, it can be
hard to differentiate yourself. Having
the right technology in place is key
to guaranteeing greater immediacy -
which is what consumers want.
The news cycle continuously
evolves, but the newsroom hasn't
Production of news and sports has undergone radical changes
changed much since its conception.
Initially a centralised newsroom was
important - the journalists had to be
in close proximity to the devices that
helped create and distributed their
content. News reporting has moved
from having correspondents out to
the ﬁeld to the use of ﬂyaways to get
reports in from different locations.
Now we've progressed to the one
man reporting crew.
At present, a common process is
for journalists to shoot in the ﬁeld,
return to base to edit (or send the
rushes via satellite or FTP) then cut
locally. This requires some sort of
ﬁeld editing gear, a laptop-based NLE
system (eg, FCP, Avid or Adobe). If
you're delivering a package or rushes,
they'll need to be checked, QC'd,
tweaked, and have the voice-over
and graphics inserted at HQ. Finally it
gets inserted into the NRCS rundown
and topped and tailed, because you
can't do that from the field.
The process is long-winded, costly
and cumbersome. As broadcasters
try to do more and more with less
resources, remote production
technology will play a growing role
in broadcast journalism.
Why make a graphics guy and NLE
editor commute into the ofﬁce if they
can work on content simultaneously
from any location, even at home?
It can reduce onsite costs and
increase access to specialists. Why
store archive material at the studio
if you can access it from anywhere?
An offsite location would be more
secure and cheaper.
In short we need to evolve the way
news is created, with a vision across
all platforms as the destination for
content, not just broadcast. By
mastering digital and harnessing
the right technology, content can
be created and published outside
of the timelines associated with
You can build a story online and
iterate upon it across the day and
then present the best bits during
your main evening news broadcast.
This means broadcasters can reach
audiences with the latest information
as it happens, in effect turning your
operation into a rolling news channel
without a channel.
And looking to the future if we are
to follow the trends of the IT and
business world then we can expect
the 'cloudiﬁcation' of everything.
Sufﬁce to say EVS is starting to
build technology that works in