In Broadcast - September 2013 - 53

ISSUE 23 - SEPTEMBER 2013 | WWW.INBROADCAST.COM

I N T E R N A T I O N A L

N E W S

InSTUDIO

Innovating For The Networked Future
By Tim Felstead
Head of Sales & Marketing,
ATG Broadcast

T

he role of systems integrators
includes studying the relative
merits of new engineering concepts
and, where appropriate, factoring
these into workflow proposals for
new projects.
Much of our systems integration
work in recent years has centred
on integrating 1080-line channels
alongside their 625-line equivalents.
More recently, the emphasis has
moved to adding completely new
1080-line channels.
Any broadcaster contemplating a
future upgrade beyond HD, whether
to 4K, 8K or some entirely new
display format, will be influenced
by the practical considerations of
transmission cost, optimal bit-rate
and the screen-size/resolution/price
of viewing devices. 1080-line HD
looks fantastic on a 60 inch screen

at normal viewing distance, let alone
on a handheld tablet.
Innovation has formed a key
element of ATG Broadcast’s success
right back to the transition from
tape-based to file-based content
management. Efficiency and ease
of operation have become dominant
requirements. Broadcasters and
production companies with the
capacity to produce large quantities
of high quality programmes will
clearly be the market leaders. We
need look no further than the car
industry to see the benefits of
production standardisation and tight
process control.
Energy consumption is an ever
more important factor in broadcast
systems design, more as a function
of efficient workflow and its impact
on production cost than for any

call to save the planet (albeit a very
useful side effect).
Media asset management systems
look set to become complete
lifecycle managers, from initial
concept until whenever the rights
run out. Software architectures
and the skills required for deep and
fully-functional integration will be
crucial. Business and production
software systems will become far
more tightly integrated.
The file formats issues will never
be settled. Just as the introduction
of video tape resulted in seemingly
endless format wars, the industry
will never be free of incompatibility
concerns in the tapeless world.
However, sensible content
management companies will have
as many agreements in place as they
can to fix media formats between
partners. They will also have an
intelligently chosen ‘mezzanine’
format in house. Quality control
processes will be selected and
implemented with care to ensure
each ‘factory’ is always running at
optimum efficiency.
One of the most promising

technologies currently being
developed is IP-based wide area
video networking. The concept is
already becoming commonplace for
high quality audio content delivery,
not just of files but of low-latency
streams. Video networking is a
logical extension. Also known as
audio/video bridging or ‘AVB’, it is
centred on the IEEE 802.1 standard.
Another standard with great potential
is Precision Time Protocol (PTP)
which offers considerable practical
and economic advantages to the
broadcast world. Originally defined
as IEEE 1588-2002 and later revised
to IEEE 1588-2008, its purpose is
to synchronise clocks throughout a
data network.
Whatever your needs, live, filebased or both, ATG Broadcast
will be on hand throughout IBC
to help turn ideas into real-world
working systems.
53

MEDIA & BROADCAST
SYSTEMS INTEGRATION
www.atgbroadcast.co.uk

EMBRACING TOMORROW’S TECHNOLOGY

YOUR TRUSTED BUSINESS PARTNER

ATG Broadcast is one of the world’s most
innovative broadcast systems integrators.

DIGITAL NEWS ROOMS

Embracing tomorrow’s technology, ATG Broadcast delivers
maximum value through close co-operation with customers,
leading to mutually beneficial long-term relationships.

DIGITAL ARCHIVES

FILE BASED WORKFLOW

PLAYOUT CENTRES

MASTER CONTROL
ROOMS
TV STUDIOS
EDITING FACILITIES

ATG Broadcast is part of Dan Technologies Group, one of
Europe’s leading suppliers of audio, video, transmission
products and digital media solutions.
The Dan Technologies Group operates from offices in the
United Kingdom, Germany, Denmark, Norway, Sweden,
Vietnam and Dubai.

INNOVATIVE MEDIA SOLUTIONS FOR TODAY & TOMORROW


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In Broadcast - September 2013

Table of Contents for the Digital Edition of In Broadcast - September 2013

In Broadcast - September 2013
Contents
InNews: Prime Focus Selects Avid Workflow
InNews: Elysium Workflow Centres on Aces
InReply: IO Gates Platform ‘keeps It Simple’
InTech: When Does Clean Switching Matter?
InGear: IBC Debut for Gepco’s Hybrid Fibre Cables
InFile: BFI Adopts Filecatalyst Transfer Workflow
InAudio: TSL Products’ Madi Capable Solutions
In Broadcast - September 2013 - Intro
In Broadcast - September 2013 - In Broadcast - September 2013
In Broadcast - September 2013 - Cover2
In Broadcast - September 2013 - Contents
In Broadcast - September 2013 - InNews: Prime Focus Selects Avid Workflow
In Broadcast - September 2013 - 5
In Broadcast - September 2013 - InNews: Elysium Workflow Centres on Aces
In Broadcast - September 2013 - 7
In Broadcast - September 2013 - 8
In Broadcast - September 2013 - 9
In Broadcast - September 2013 - 10
In Broadcast - September 2013 - 11
In Broadcast - September 2013 - 12
In Broadcast - September 2013 - 13
In Broadcast - September 2013 - 14
In Broadcast - September 2013 - 15
In Broadcast - September 2013 - 16
In Broadcast - September 2013 - 17
In Broadcast - September 2013 - 18
In Broadcast - September 2013 - 19
In Broadcast - September 2013 - 20
In Broadcast - September 2013 - 21
In Broadcast - September 2013 - 22
In Broadcast - September 2013 - 23
In Broadcast - September 2013 - 24
In Broadcast - September 2013 - 25
In Broadcast - September 2013 - InReply: IO Gates Platform ‘keeps It Simple’
In Broadcast - September 2013 - 27
In Broadcast - September 2013 - 28
In Broadcast - September 2013 - 29
In Broadcast - September 2013 - 30
In Broadcast - September 2013 - 31
In Broadcast - September 2013 - 32
In Broadcast - September 2013 - 33
In Broadcast - September 2013 - 34
In Broadcast - September 2013 - 35
In Broadcast - September 2013 - 36
In Broadcast - September 2013 - 37
In Broadcast - September 2013 - InTech: When Does Clean Switching Matter?
In Broadcast - September 2013 - 39
In Broadcast - September 2013 - InGear: IBC Debut for Gepco’s Hybrid Fibre Cables
In Broadcast - September 2013 - 41
In Broadcast - September 2013 - 42
In Broadcast - September 2013 - 43
In Broadcast - September 2013 - 44
In Broadcast - September 2013 - 45
In Broadcast - September 2013 - 46
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In Broadcast - September 2013 - 55
In Broadcast - September 2013 - 56
In Broadcast - September 2013 - 57
In Broadcast - September 2013 - 58
In Broadcast - September 2013 - 59
In Broadcast - September 2013 - InFile: BFI Adopts Filecatalyst Transfer Workflow
In Broadcast - September 2013 - 61
In Broadcast - September 2013 - 62
In Broadcast - September 2013 - 63
In Broadcast - September 2013 - 64
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In Broadcast - September 2013 - 79
In Broadcast - September 2013 - 80
In Broadcast - September 2013 - 81
In Broadcast - September 2013 - InAudio: TSL Products’ Madi Capable Solutions
In Broadcast - September 2013 - 83
In Broadcast - September 2013 - 84
In Broadcast - September 2013 - Cover4
In Broadcast - September 2013 - S1
In Broadcast - September 2013 - S2
In Broadcast - September 2013 - S3
In Broadcast - September 2013 - S4
In Broadcast - September 2013 - S5
In Broadcast - September 2013 - S6
In Broadcast - September 2013 - S7
In Broadcast - September 2013 - S8
In Broadcast - September 2013 - S9
In Broadcast - September 2013 - S10
In Broadcast - September 2013 - S11
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_202009
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201906
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201803
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201802
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2018
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201801
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201712
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201711
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201710
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201709
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_inshowguide2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201708
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201707
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201705
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOW2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201704
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_cabsat2017
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201703
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201701
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201612
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_201611
https://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_20110708_DEMO
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https://www.nxtbook.com/nxtbooks/lesommet/inbroadcast_APAC02
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https://www.nxtbook.com/nxteu/lesommet/inbroadcast_CCW15expo
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