In Broadcast - August 2013 - 66


I N T E R N A T I O N A L

WWW.INBROADCAST.COM | ISSUE 22 - AUGUST 2013

N E W S

InMEDIA

TMD To Demonstrate New Approach To
Workflows And Multi-Platform Delivery
T

MD, a leading provider of asset
management systems for digital
and physical assets, will use IBC
2013 to focus on the way that its
Mediaflex platform offers a new,
hands-on approach to developing
workflows.
This includes support for the
rapidly evolving multi-platform
distribution environment in which
content has to be prepared in a
number of formats, resolutions
and wrappers.
Previously the realm of only the
largest enterprises, Mediaflex CI –
for Content Intelligence – provides
the ability to design workflows and
use business analytics to derive
valuable information. More than
just automating processes, the use
of analytics means that the system
itself can make intelligent decisions
based on business rules developed
by the organisation, delivering huge
productivity benefits.

66

Tony Taylor, Chairman and CEO of TMD

Mediaflex CI is at the heart of
FAST, the enterprise-wide file-based
infrastructure now implemented
at Irish national broadcaster RTÉ,
and is ready to transform service-

oriented broadcast architectures
worldwide. FAST and the TMD asset
management and workflow engine
is a finalist for the coveted IBC2013
Innovation Award.
The same intelligent decisionmaking makes Mediaflex CI a
particularly powerful workflow
engine in multi-platform delivery.
Rules can be established which
drive content through transcoding
and transwrapping farms to
automatically generate content
which is quality assured and with
the right metadata in the right
places. Only by harnessing real
productivity efficiencies through
flexible automated workflows can
broadcasters and content owners
achieve the commercial targets
necessary for multi-platform success.
Emphasising the need to make
broadcast and post-production
asset management and workflows
more flexible, TMD will also be
demonstrating the latest additions
to its cloud-enabled i-mediaflex
application environment.
Creative services teams can
manage the entire process from
wish lists and make lists through
content search, browse, selection,
editing, review, approvals and
distribution. With i-mediaflex,
producers can view, comment and
approve content through apps for
smartphones and tablets.
TMD has a strong reputation
in audiovisual archives for public
and government bodies as well as
broadcasters, and at IBC 2013 will
be demonstrating the latest additions
to its Mediaflex Collections module.
This includes the ability to import
and manage bulk data for large
ingests, together with tracking and
reporting on the acquisitions and
accession process.

Mediaflex’s Proxy
Editor is part of a
comprehensive toolset

“TMD is
the choice of some
of the biggest broadcasters and
archives around the world, which
means we have developed a huge
level of detailed experience about
what is required in the real world”
said Tony Taylor, Chairman and
CEO of TMD. “Drawing on this indepth knowledge, it is very clear
that what the industry needs is a
simple yet powerful approach to
file-based architectures, with a
flexible metadata schema and the
ability to create workflows fast. We
see our Mediaflex CI approach to
be far ahead of anything else yet
on the market.”
Mediaflex Collections provides
a complete asset management
strategic solution for government,
cultural and commercial archives
which embraces physical as
well as digital assets. The latest
extensions to the functionality will
be shown at IBC 2013.
Social, political and cultural

archives are
increasingly
swamped in
acquisitions
and
are
seeking cost
effective
and highly
efficient
ways of
managing
content.
T
h
e
challenges
for these archives include
the requirement to manage data
on bulk acquisitions, perhaps as
whole collections are given to the
institution, and to provide consistent
management of assets whether
they are in digital form, in physical
form but awaiting restoration and
ingest, or will remain in physical
form, perhaps because they are a
valuable artefact.
Mediaflex’s inherent ability to allow
the user to create workflows is used
to create templates for data mapping,
and re-use of work in complex
environments. The system also
now includes additional reporting
dashboards to help curators and
archivists track very large numbers
of acquisitions.
“We have worked with huge
audiovisual archives around the
world, and this gives us a unique
insight into what they really
need as an asset management
platform,” said Taylor.
The complete TMD Mediaflex
platform can be seen at IBC 2013.

Congratulations to RTÉ
Shortlisted for a 2013 IBC Innovation Award for their
move to an innovative file-based workflow.

Another successful project, managed
by MJO Broadcast.
VIEW THE CASE STUDY >>

Discover how we helped transform RTÉ’s workflow
& managed the project delivery for TMD.

broadcast

Broadcast Solutions.
Defined. Designed. Delivered.

mjobroadcast.com


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Table of Contents for the Digital Edition of In Broadcast - August 2013

In Broadcast - August 2013
Contents
InNEWS: Panasonic Announces AK-HC3500A Camera
InNEWS: Shotoku Elevates Newscasting for KETK-TV
InFOCUS: Camera Links – Following All the Vital Action
InTECH: Fischer Connections Solutions for Broadcast
InMEDIA: Delivering Anytime Content on Cable
InMEDIA: Screen – High Definition Subtitling and Beyond
InSOUND: DPA’s D:Dicate Recording Microphone Range
In Broadcast - August 2013 - Intro
In Broadcast - August 2013 - In Broadcast - August 2013
In Broadcast - August 2013 - Cover2
In Broadcast - August 2013 - Contents
In Broadcast - August 2013 - InNEWS: Panasonic Announces AK-HC3500A Camera
In Broadcast - August 2013 - 5
In Broadcast - August 2013 - InNEWS: Shotoku Elevates Newscasting for KETK-TV
In Broadcast - August 2013 - 7
In Broadcast - August 2013 - 8
In Broadcast - August 2013 - 9
In Broadcast - August 2013 - 10
In Broadcast - August 2013 - 11
In Broadcast - August 2013 - 12
In Broadcast - August 2013 - 13
In Broadcast - August 2013 - 14
In Broadcast - August 2013 - 15
In Broadcast - August 2013 - 16
In Broadcast - August 2013 - 17
In Broadcast - August 2013 - 18
In Broadcast - August 2013 - 19
In Broadcast - August 2013 - 20
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In Broadcast - August 2013 - 31
In Broadcast - August 2013 - 32
In Broadcast - August 2013 - 33
In Broadcast - August 2013 - 34
In Broadcast - August 2013 - 35
In Broadcast - August 2013 - InFOCUS: Camera Links – Following All the Vital Action
In Broadcast - August 2013 - 37
In Broadcast - August 2013 - 38
In Broadcast - August 2013 - 39
In Broadcast - August 2013 - 40
In Broadcast - August 2013 - 41
In Broadcast - August 2013 - 42
In Broadcast - August 2013 - 43
In Broadcast - August 2013 - 44
In Broadcast - August 2013 - 45
In Broadcast - August 2013 - 46
In Broadcast - August 2013 - InTECH: Fischer Connections Solutions for Broadcast
In Broadcast - August 2013 - 48
In Broadcast - August 2013 - 49
In Broadcast - August 2013 - 50
In Broadcast - August 2013 - 51
In Broadcast - August 2013 - 52
In Broadcast - August 2013 - 53
In Broadcast - August 2013 - 54
In Broadcast - August 2013 - 55
In Broadcast - August 2013 - 56
In Broadcast - August 2013 - 57
In Broadcast - August 2013 - InMEDIA: Delivering Anytime Content on Cable
In Broadcast - August 2013 - 59
In Broadcast - August 2013 - 60
In Broadcast - August 2013 - 61
In Broadcast - August 2013 - InMEDIA: Screen – High Definition Subtitling and Beyond
In Broadcast - August 2013 - 63
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In Broadcast - August 2013 - 75
In Broadcast - August 2013 - InSOUND: DPA’s D:Dicate Recording Microphone Range
In Broadcast - August 2013 - 77
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In Broadcast - August 2013 - S1
In Broadcast - August 2013 - S2
In Broadcast - August 2013 - S3
In Broadcast - August 2013 - S4
In Broadcast - August 2013 - S5
In Broadcast - August 2013 - S6
In Broadcast - August 2013 - S7
In Broadcast - August 2013 - S8
In Broadcast - August 2013 - S9
In Broadcast - August 2013 - S10
In Broadcast - August 2013 - S11
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