In Broadcast - May 2012 - 64


WWW.INBROADCAST.COM | ISSUE 8 - MAY 2012

InMEDIA

Adding Value To The Ongoing Production Workflow Process
The old adage that ‘Content is King’ means little if the metadata about that content is limited or missing…
This is never more true than in the production workflow environment. Highlighting footage during the production workflow process in order to add value to the footage is vital to everyone who needs access to the material. Such metadata adds colour and depth to the material which enables the entire production team to share valuable information. The challenge for production companies comes in harnessing this data quickly and accurately to enrich the production process; a challenge solved by the IBIS and Orad fast turnaround production solution PowerPlay. The combination of Orad servers with the IBIS iFind media management allows instant HD replay to air with the flexibility to capture validated metadata about the production as it unfolds and to use that metadata throughout the workflow. One area where this fast exchange of metadata is proving to be most useful is that vital post-match analysis show. The need to hold on to the audience for the pundits’ view of the game is as important as the game itself. The quality of that post-match show is governed by the quality of the highlights and data about that footage. Get it wrong and the audience switches channel; get it right and they’re with you through the commercial breaks and you’ve delivered your numbers for your advertisers. By using an integrated workflow like PowerPlay the whole production process can be validated in order to speed the production of post-match highlights. The key to improving the speed and accuracy of the production process in any area is being able to find the correct material quickly and easily. It’s also about finding those moments which add colour to the process – the great close up; the pre-event buildup; and the humorous moments. It may not be necessary to include all these moments at the time, but it is

PowerPlay iLogger

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as important to capture them for use later in the process. Using IBIS MAM with its web services API this workflow has been rolled out at such diverse operations – such as news, sports and parliamentary TV production units. The accurate and fast capture of metadata about material such as tennis, golf and yachting in order to produce fast turnaround is as vital

in news as it is in the tracking and management of material created in a parliament. Production, edit and research staff has access to the validated metadata via the iFind web client from capture to archive – to add colour, depth and purpose to that valuable content as efficiently as possible. ■

Dalet Broadens NLE Integration Options
Dalet Digital Media Systems has announced more flexible and comprehensive integration support with several non-linear editing platforms. The Dalet Xtend module, originally created to facilitate a more fluid workflow between the Dalet Media Asset Management platform and Apple Final Cut Pro systems, is being expanded to include similar media and metadata exchange capabilities with Avid Media Composer, Avid NewsCutter, Adobe Premiere, and other NLEs. This interoperability significantly increases productivity and collaboration for editing workgroups. Dalet’s Director of Marketing Raoul Cospen said: “Dalet Xtend makes the production workflow much more seamless in every scenario, whether it is for new production, program prep or sports. Designed originally for integrating with Final Cut Pro, Dalet Xtend has gotten excellent feedback from customers and we are pleased to make similar functionality available with other industry standard NLEs. “It relies on open development technology and allows e d i t o r s working on NLEs to be tightly integrated into the overall production workflow rather than functioning in operational silos. Dalet Xtend also gives customers the flexibility to assemble their preferences for best-of-breed choices for production tools with the assurance that they can change their preferences in the future.” With Dalet Xtend editors have access to media (videos, EDLs and shot selections) and metadata that are stored in the Dalet content catalogue directly from their NLE workstations. From their Dalet workstations, prep-editors have access to incoming feeds while they are being recorded, and they have access to search tools to find relevant material in the archive. They also have a rich set of prep-editing tools available from the same application that cover many pre-production tasks such as clip selection, storyboarding and even voice over recording. Clips, EDLs and videos are directly accessible from third party NLEs, where more complex editing can be done. The finished work can then be exported back to Dalet as a new title, or saved against a placeholder – all with the appropriate metadata entries as the exchange process is not destructive to the metadata. Crucial information such as descriptive locators and usage rights flow back and forth and are tracked by the Dalet content catalogue thanks to intelligent genealogy. The Dalet MAM engine expertly controls the metadata and media processes. Genealogy metadata linking the editor’s material to the original sources can be preserved and content is better referenced throughout, making searches of the content catalogue and archives more efficient; content is more readily accessible to everyone who needs it. Dalet Xtend can significantly reduce expensive insuite production time, streamline the workflow and improve media management. Dalet Xtend for Avid was demonstrated at NAB, while Xtend for Adobe Premiere will be available later this year. ■

Dalet Media Asset Management


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Table of Contents for the Digital Edition of In Broadcast - May 2012

In Broadcast - May 2012
In This Issue
Wohler Acquires RadiantGrid
NBC Olympics Chooses Avid Interplay Workflow
Argosy Launch Mini BNC Converter
intoPIX & AXON Collaborate on JPEG 2000
Sprayoff Celebrate New Generation
The Metadata Challenge
Miranda Unveil NV8140 Router
Sisvel Go 3D @ NAB 2012
New Developments in Asset Management – Grass Valley
Sound Devices Launch PIX-260
In Broadcast - May 2012 - In Broadcast - May 2012
In Broadcast - May 2012 - 2
In Broadcast - May 2012 - In This Issue
In Broadcast - May 2012 - Wohler Acquires RadiantGrid
In Broadcast - May 2012 - 5
In Broadcast - May 2012 - NBC Olympics Chooses Avid Interplay Workflow
In Broadcast - May 2012 - 7
In Broadcast - May 2012 - 8
In Broadcast - May 2012 - 9
In Broadcast - May 2012 - 10
In Broadcast - May 2012 - 11
In Broadcast - May 2012 - 12
In Broadcast - May 2012 - 13
In Broadcast - May 2012 - 14
In Broadcast - May 2012 - 15
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In Broadcast - May 2012 - 19
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In Broadcast - May 2012 - 42
In Broadcast - May 2012 - 43
In Broadcast - May 2012 - 44
In Broadcast - May 2012 - 45
In Broadcast - May 2012 - Argosy Launch Mini BNC Converter
In Broadcast - May 2012 - 47
In Broadcast - May 2012 - 48
In Broadcast - May 2012 - 49
In Broadcast - May 2012 - 50
In Broadcast - May 2012 - 51
In Broadcast - May 2012 - intoPIX & AXON Collaborate on JPEG 2000
In Broadcast - May 2012 - Sprayoff Celebrate New Generation
In Broadcast - May 2012 - 54
In Broadcast - May 2012 - 55
In Broadcast - May 2012 - 56
In Broadcast - May 2012 - 57
In Broadcast - May 2012 - 58
In Broadcast - May 2012 - 59
In Broadcast - May 2012 - 60
In Broadcast - May 2012 - 61
In Broadcast - May 2012 - The Metadata Challenge
In Broadcast - May 2012 - 63
In Broadcast - May 2012 - 64
In Broadcast - May 2012 - 65
In Broadcast - May 2012 - Miranda Unveil NV8140 Router
In Broadcast - May 2012 - 67
In Broadcast - May 2012 - Sisvel Go 3D @ NAB 2012
In Broadcast - May 2012 - 69
In Broadcast - May 2012 - New Developments in Asset Management – Grass Valley
In Broadcast - May 2012 - 71
In Broadcast - May 2012 - Sound Devices Launch PIX-260
In Broadcast - May 2012 - 73
In Broadcast - May 2012 - 74
In Broadcast - May 2012 - 75
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