In Broadcast - May 2012 - 6


WWW.INBROADCAST.COM | ISSUE 8 - MAY 2012

InNEWS

NBC Olympics Chooses Avid Interplay Workflow
As part of NBC’s Olympics infrastructure, Avid will deploy the most comprehensive Avid workflow in the history of its coverage of the 2012 Olympic Games taking place in London. Marking NBC’s Olympics division’s and Avid’s sixth consecutive Summer or Winter Games working together, NBC’s Olympics division’s broadcast facility will house employees responsible for delivering 17 consecutive days of Olympic coverage. At the heart of this massive undertaking is the Avid Interplay Media Asset Management (MAM) system. Serving in conjunction with third party vendors, Sony and Harmonic, the Interplay MAM system will be used to create two simultaneous feeds for use in London and at NBC’s Olympics division’s headquarters in New York City. “Ingesting media and metadata directly into Interplay MAM early in the process allows us to have assets immediately available for video production in London and, at the same time, for the users at 30 Rock,” said Darryl Jefferson, Director, Post Production Operations, NBC Olympics. “In NY, they need to access the same media and metadata to create their packages to the web instantaneously. Having MAM at the core is a critical component to making this happen.” HD non-linear edit suites in London’s International Broadcast Centre (IBC) are outfitted with seven Avid Symphony and 26 Media Composer systems. The systems will be connected to Avid ISIS shared storage and Avid Interplay production asset management systems.

Snell In Frame For Conversion
GBR: Snell will supply 21 Alchemist Ph.C-HD and 19 Mach HD motion compensated HD standards converters to NBC Olympics. The systems will be utilised during NBC’s production of the 2012 London Olympic Games. Throughout the games, Snell’s Alchemist Ph.C-HD and Mach HD systems will enable NBC’s Olympics division to perform standards frame-rate conversion of 50-Hzoriginated content to the 59.94-Hz US standard for distribution.

Harmonic On MediaGrid
GBR: Harmonic will provide Omneon MediaGrid shared storage systems and ProMedia Carbon enterprise transcoding software to NBC Olympics. The systems will enable NBC Olympics to process and deliver high-quality content quickly, while relying entirely on digital media in a file-based environment within the NBC Olympics Highlights Factory, which is used to support content creation for NBCOlympics.com, mobile platform distribution, and IPTV and VOD services.

Avid Interplay

6

Ericsson Olympic HD Delivery
Ericsson is to provide a range of video processing solutions and support services to NBC Olympics during its coverage of the 2012 London Olympic Games. The announcement was made by David Mazza, Senior Vice President, Engineering, NBC Olympics, and Staffan Pehrson, Vice President and Head of TV, Ericsson. The Ericsson solution is helping to deliver NBC Olympics’ HD content across both contribution and distribution feeds to ensure the highest picture quality from the Olympic venues to millions of viewers in the US. Ericsson is providing a range of products including MPEG4 AVC encoders, professional receivers, multiplexers and satellite modulators as well as a team of support engineers in both London and New York. These engineers will assist in equipment/system set-up, maintenance and troubleshooting ensuring no great sporting moments are lost in transmission. “The Games are the biggest sporting event in the world, and as a result viewers expect coverage to be of the highest quality,” said Staffan Pehrson. “Live events like this create TV memories and I’m sure that the team at NBC Olympics will raise the bar again this summer.” Ericsson encoding solutions were used by NBC Olympics for the 2010 Vancouver Winter Games, the 2008 Beijing Games and the 2006 Winter Olympics from Torino, Italy.

Anton/Bauer Power Play
USA: Anton/Bauer is to equip NBC Olympic with DIONIC HC and DIONIC HCX batteries. The DIONIC HCX and DIONIC HC both feature the RealTime display that indicates run time, ensuring high confidence when using the battery. Anton/Bauer will also have its biggest chargers readily available – the TM4 and DUAL 2722. Based in the IBC, Anton/Bauer will be supplying NBC Olympics with on-call, 24/7 access to products, repair, service and support throughout the events.

Ericsson’s AVP Platform


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Table of Contents for the Digital Edition of In Broadcast - May 2012

In Broadcast - May 2012
In This Issue
Wohler Acquires RadiantGrid
NBC Olympics Chooses Avid Interplay Workflow
Argosy Launch Mini BNC Converter
intoPIX & AXON Collaborate on JPEG 2000
Sprayoff Celebrate New Generation
The Metadata Challenge
Miranda Unveil NV8140 Router
Sisvel Go 3D @ NAB 2012
New Developments in Asset Management – Grass Valley
Sound Devices Launch PIX-260
In Broadcast - May 2012 - In Broadcast - May 2012
In Broadcast - May 2012 - 2
In Broadcast - May 2012 - In This Issue
In Broadcast - May 2012 - Wohler Acquires RadiantGrid
In Broadcast - May 2012 - 5
In Broadcast - May 2012 - NBC Olympics Chooses Avid Interplay Workflow
In Broadcast - May 2012 - 7
In Broadcast - May 2012 - 8
In Broadcast - May 2012 - 9
In Broadcast - May 2012 - 10
In Broadcast - May 2012 - 11
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In Broadcast - May 2012 - 45
In Broadcast - May 2012 - Argosy Launch Mini BNC Converter
In Broadcast - May 2012 - 47
In Broadcast - May 2012 - 48
In Broadcast - May 2012 - 49
In Broadcast - May 2012 - 50
In Broadcast - May 2012 - 51
In Broadcast - May 2012 - intoPIX & AXON Collaborate on JPEG 2000
In Broadcast - May 2012 - Sprayoff Celebrate New Generation
In Broadcast - May 2012 - 54
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In Broadcast - May 2012 - 60
In Broadcast - May 2012 - 61
In Broadcast - May 2012 - The Metadata Challenge
In Broadcast - May 2012 - 63
In Broadcast - May 2012 - 64
In Broadcast - May 2012 - 65
In Broadcast - May 2012 - Miranda Unveil NV8140 Router
In Broadcast - May 2012 - 67
In Broadcast - May 2012 - Sisvel Go 3D @ NAB 2012
In Broadcast - May 2012 - 69
In Broadcast - May 2012 - New Developments in Asset Management – Grass Valley
In Broadcast - May 2012 - 71
In Broadcast - May 2012 - Sound Devices Launch PIX-260
In Broadcast - May 2012 - 73
In Broadcast - May 2012 - 74
In Broadcast - May 2012 - 75
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