In Broadcast - March 2012 - 27


ISSUE 6 - MARCH 2012 | WWW.INBROADCAST.COM

InSTUDIO
Gearing Up For HD Studio Production Cont.
started to make an investment in HD several years ago we are seeing a closing of the loop with investment in other areas of the business,” says Chris Nairn, UK Sales Manager for Sony Media Solutions. “If a client has a camera they may now want switchers and vice versa. Additionally, where 3G wasn’t on their roadmap it has become a talking point because clients are beginning to realise the benefits that a technology change could bring.” While it is true that many broadcasters are cautious about investment and the last two years have been tough, the climate has also been a catalyst for some broadcasters to invest. “They have managed with older kit for longer than they liked and now need new kit to get on air,” reports Nairn. “The benefit is that this has enabled them to get ahead with new products on the market.” Sony has a healthy business in switchers, particularly the MVS8000X and MVS-7000X switchers which have “sold in multiple units,” says Nairn despite the purchase being a long-term investment consideration. “Customers appreciate the legacy of build quality that comes with a Sony switcher while also a product that addresses their budget and feature needs,” he adds. The 8000X provides a bridge from 2D 720P and 1080i high-definition

RiLink
Global Fiber Service

Vinten Radamec’s FHR-35 is the first in their new range of robotic heads

which use a lot of virtual graphics to explain complex data.” Making studios multipurpose means installing more sophisticated lighting. “Taking that as an opportunity to move from tungsten to LED lighting will generate real savings in power and air conditioning, and probably pay for itself in a little over a year,” suggests Janssen. The low weight of LED lighting fixtures are also ideal to switch sets around quickly. Traditional lighting is one of the biggest energy ‘polluters’ in the broadcast and media sector so the other big investment driver is a move towards environmental sustainability, which Vitec addresses through its Litepanels product, an LED lighting system which typically reduces power and air conditioning requirements by 90 per cent or more. Vinten Product Manager Peter Harman suggests investment is buoyant for manual pedestals and heads and puts this down to the arrival of many specialist channels using the new generation of lightweight cameras configured for studio use, which, he says, “places different demands upon the rational pan and tilt head and pedestal.” 3D studio production is also evolving and Vinten has been able to overcome the issues associated with stereo rigs by developing the 3D Adaptor Wedge that enables a front heavy 3D rig to balance on a conventional Vinten pan and tilt head while allowing a greater range of forward tilt previously unachievable. Studio production is increasingly reliant on play-out/automation systems for single-point control of all production tasks, including control of robotic camera supports.

Dalgoutte says the company is seeing strong sales in the US, “with sizeable demand for control systems and studio robotics as the major network broadcasters initiate replacement programmes for their first generation of robotics which are now seven to 10 years old. “Given the current economic situation there is a definite concerted effort to employ technology to improve quality and at the same time reduce overheads,” says Dalgoutte. “Robotics delivers this through semi-automatic control and the ability to control multi-camera studios from a single control point.” The FHR-35 robotic head is the first of a new range of robotic camera s u p p o r t s from Vinten Radamec. Employing the ICE platform it offers motion and lens control required for high-end broadcast applications. While designed for s t u d i o Sony’s MVS8000X provides a bridge to 3Gbps 1080P and 3D applications, production and addresses the its use of standard Ethernet growing need for 1080P 3Gbps and communications and connectivity 3D stereoscopic production. The allow it to be easily installed in recent HD upgrade of Mediahouse non-studio environments, such Studio facilities (part of IMG) in west as parliamentary, legislative and London includes two of them, along conference facilities, enabling with 10 HXC-100 HD cameras, for these facilities to deliver high quality three new HD studios servicing broadcast output. ESPN’s coverage of the 2011/12 Premiere League season.

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27

Hall 37 43 Stand

Investment Catalyst

www.riedel.net

“HD is still a driver but where people

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Table of Contents for the Digital Edition of In Broadcast - March 2012

In Broadcast - March 2012
Contents
Ross Video Acquires FX-Motion
MAM Systems Continue To Simplify Operations
Penta 725 IP Router Helps Hold Down Costs
Reidel MediorNet Compact To Debut At NAB
Sachtler Ensure A Professional Broadcast Feel
Pioneering Products From RTS/TELEX
Loudness Measurement And Logging
In2Connect UK Managing Director & Consultant For Bryant Broadcast
The VAR Network: Identify And Engage Globally
In Broadcast - March 2012 - In Broadcast - March 2012
In Broadcast - March 2012 - 2
In Broadcast - March 2012 - Contents
In Broadcast - March 2012 - Ross Video Acquires FX-Motion
In Broadcast - March 2012 - 5
In Broadcast - March 2012 - 6
In Broadcast - March 2012 - 7
In Broadcast - March 2012 - 8
In Broadcast - March 2012 - 9
In Broadcast - March 2012 - 10
In Broadcast - March 2012 - 11
In Broadcast - March 2012 - 12
In Broadcast - March 2012 - 13
In Broadcast - March 2012 - 14
In Broadcast - March 2012 - 15
In Broadcast - March 2012 - 16
In Broadcast - March 2012 - 17
In Broadcast - March 2012 - 18
In Broadcast - March 2012 - 19
In Broadcast - March 2012 - 20
In Broadcast - March 2012 - 21
In Broadcast - March 2012 - 22
In Broadcast - March 2012 - 23
In Broadcast - March 2012 - 24
In Broadcast - March 2012 - MAM Systems Continue To Simplify Operations
In Broadcast - March 2012 - 26
In Broadcast - March 2012 - 27
In Broadcast - March 2012 - 28
In Broadcast - March 2012 - Penta 725 IP Router Helps Hold Down Costs
In Broadcast - March 2012 - 30
In Broadcast - March 2012 - 31
In Broadcast - March 2012 - 32
In Broadcast - March 2012 - 33
In Broadcast - March 2012 - Reidel MediorNet Compact To Debut At NAB
In Broadcast - March 2012 - 35
In Broadcast - March 2012 - 36
In Broadcast - March 2012 - 37
In Broadcast - March 2012 - Sachtler Ensure A Professional Broadcast Feel
In Broadcast - March 2012 - 39
In Broadcast - March 2012 - 40
In Broadcast - March 2012 - 41
In Broadcast - March 2012 - 42
In Broadcast - March 2012 - 43
In Broadcast - March 2012 - 44
In Broadcast - March 2012 - 45
In Broadcast - March 2012 - 46
In Broadcast - March 2012 - 47
In Broadcast - March 2012 - 48
In Broadcast - March 2012 - 49
In Broadcast - March 2012 - 50
In Broadcast - March 2012 - 51
In Broadcast - March 2012 - Pioneering Products From RTS/TELEX
In Broadcast - March 2012 - 53
In Broadcast - March 2012 - 54
In Broadcast - March 2012 - 55
In Broadcast - March 2012 - 56
In Broadcast - March 2012 - 57
In Broadcast - March 2012 - Loudness Measurement And Logging
In Broadcast - March 2012 - 59
In Broadcast - March 2012 - In2Connect UK Managing Director & Consultant For Bryant Broadcast
In Broadcast - March 2012 - 61
In Broadcast - March 2012 - 62
In Broadcast - March 2012 - 63
In Broadcast - March 2012 - 64
In Broadcast - March 2012 - 65
In Broadcast - March 2012 - 66
In Broadcast - March 2012 - 67
In Broadcast - March 2012 - The VAR Network: Identify And Engage Globally
In Broadcast - March 2012 - 69
In Broadcast - March 2012 - 70
In Broadcast - March 2012 - 71
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In Broadcast - March 2012 - 73
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