IBC Printed Guide - September 2014 - 69


www.inbroadcast.com PRODUCT GUIDE | Sept 12 - 16, 2014

Win Media
Strengthens TV
Automation Solutions
WinMedia TV and WinMedia Radio feature
enhancements and new modules for CG
creation and playout, interactive TV/radio
content management, publishing and sales...
WinMedia TV is a full-featured TV
solution designed for convergence.
It can manage TV, radio and digital
content production - all within a
single system. MAM-based, this
end-to-end platform covers every
aspect of content creation - from
ingest through automated playout,
archives, multiplatform delivery
and interactions with social media
sites.
WinMedia TV integrates easily
with third-party systems such
as NLEs, automation devices,
archives and more to provide a
fully unified platform. The latest
release, WinMedia TV 2.13,
controls any video grid over IP and
includes a remote video switch to
any camera.
The perfect solution for TV
networks, WinMedia TV now
boasts tight coupling capabilities
between
main
and
local
programmes and with the addition
of two new modules, it enables
broader and more complex
applications.
WinPublish, a new WinMedia
module, is a cost-effective
package designed to streamline
publishing on multiple platforms
and to provide a complete suite for
the creation and playout of highquality graphics.
It allows graphic artists to
construct templates that project
the style and individual look
of different programmes and
channels.
Upper/lower
third
graphics are easily inserted by
simply filling the required data
fields.
Advanced
scenarios
automate the process while making
it possible to feed live
data and deliver more
complex
elements
such as scrolling texts
and sequences. CG
playout is delivered
in real-time with fill or
path-through mode.
WinPublish also adds
an
amazing
new
interactive dimension
to TV programmes
by expertly managing
social media content.
Offering more than
just a straightforward

way to publish content on social
networks,
WinPublish
fully
integrates user-generated content
(UGC) into existing workflows by
allowing broadcasters to easily
select posts to be used onscreen
and/or on their website. Thanks to
this innovative tool, capitalising on
UGC and engaging audiences has
never been easier.
The new WinSales platform
optimises business management
by providing real-time access to
sales and inventory data, as well as
a vast array of scheduling, billing,
and reporting options. Powerful
and highly flexible, WinSales
facilitates ad booking across all
media, including web and mobile.
Account Executives remotely
access data for their clients, build
a proposal with real-time access to
the station inventory, and present
it to the advertiser, keeping them
completely connected to the
managers and traffic team back
at the station. Fully integrated
with WinMedia TV, WinSales also
streamlines billing operations
through automatic reconciliation
and third-party integration with
accounting systems.
This highly scalable module
supports
single
station
to
multi-station or multi-location
broadcast groups centrally in one
system.
WinSales allows users to increase
productivity,
revenues
and
facilitate ad workflow organisation
while providing broadcasters with
tailored customer relationship
management
and
business
visibility.

WinMedia boasts new modules for streamlined
TV and radio workflows.

69


http://www.linkedin.com/pub/dir/?first=Phillip&last=Izzard&search=Go https://twitter.com/inbroadcast http://www.youtube.com/watch?v=qpzEatLsHdE&feature=youtube_gdata_player https://www.facebook.com/InBroadcast http://itunes.apple.com/gb/app/inbroadcast/id468652679?mt=8 https://play.google.com/store/apps/details?id=com.branded.inbroadcast&feature=search_result#?t=W251bGwsMSwyLDEsImNvbS5icmFuZGVkLmluYnJvYWRjYXN0Il0. http://www.inbroadcast.com http://www.winmedia.org/index.php/en/

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