ConnecTechAsia Show Daily - Day 3, 2019 - 41

41

Incorporating:

Thursday 20 June 2019 | Show Daily

MARINA BAY SANDS & SUNTEC SINGAPORE

Monetizing OTT Video is Impossible
Without QC and Monitoring
Video streaming is ubiquitous,
says Kanishka Tongya,
Sales Director at Interra Systems...

T

oday, consumers have multiple outlets for
watching video; from Netflix on the main
screen TV at night to viewing a live sports
game on the go on a smartphone.
Traditional broadcast services used to be
the bread and butter of a video operator's
business, but with the rise in OTT video
consumption, video streaming is beginning
to provide financial stability and opening up
huge opportunities for content monetization.
Yet, the quality of video streaming cannot be
poor. Recent research from Akamai found that
76 percent of people would stop using a video
streaming service if a problem like buffering
occurred several times. Ensuring that content
quality is flawless and buffer-free is critical for
every OTT service provider.
The	 Challenge: Delivering a high quality
of experience for OTT is nearly impossible
without monitoring tools that provide a

centralized and aggregated view of issues.
Here's why. Service providers are distributing
to a wide gamut of devices and using fairly
new, complex technologies. Video and audio
errors can occur at any point of the OTT
workflow, from signal reception in the OB van
to transcoding, encryption, packaging and
distribution.
OTT service providers need monitoring tools
that are architecturally flexible and scalable,
providing enterprise-wide visibility in order to
accommodate this environment. By deploying
a probe at each point of the workflow and
then monitoring the health of those probes
via a centralized interface that analyzes data
and provides real-time reports on QoE, OTT
service providers can deliver the best QoS
and QoE to viewers.
Interra Systems provides end-to-end,
software-based solutions for file-based

and live content verification, monitoring,
and analysis. What differentiates our OTT
solutions from the rest is their flexibility,
scalability, and comprehensive number of
audio and video checks.
To ensure the quality of original content
for VOD assets, Interra Systems' BATON
ABR identifies quality issues from ingest to
editing, compression artifacts, as well as
file assembly issues. Once the content is
validated with BATON ABR, it is ready for OTT
delivery.
Real-time streaming validations, both for
VOD assets and live streams, are done with

Interra Systems' ORION family of monitoring
tools, which includes probes for proactive
content monitoring, server performance
monitoring, client device monitoring, and
a centralized monitoring platform. With
this complete set of tools, operators can
deliver flawless content to every screen with
confidence.
As operators in Asia respond to the growing
consumer demand for OTT video, Interra
Systems' QC and monitoring solutions will
provide unprecedented visibility into their
content workflow. Perfect for large scale
deployments, Interra Systems' QC and
monitoring tools are a must for monetizing
OTT services.
See us on Stand: 4T3-06 Suntec.
www.interrasystems.com

Interra's	OTT	solutions	are	flexible	and	scalable


http://www.interrasystems.com https://www.edgeware.tv/

ConnecTechAsia Show Daily - Day 3, 2019

Table of Contents for the Digital Edition of ConnecTechAsia Show Daily - Day 3, 2019

ConnecTechAsia Show Daily - Day 3, 2019 - Intro
ConnecTechAsia Show Daily - Day 3, 2019 - Cover1
ConnecTechAsia Show Daily - Day 3, 2019 - Cover2
ConnecTechAsia Show Daily - Day 3, 2019 - 3
ConnecTechAsia Show Daily - Day 3, 2019 - 4
ConnecTechAsia Show Daily - Day 3, 2019 - 5
ConnecTechAsia Show Daily - Day 3, 2019 - 6
ConnecTechAsia Show Daily - Day 3, 2019 - 7
ConnecTechAsia Show Daily - Day 3, 2019 - 8
ConnecTechAsia Show Daily - Day 3, 2019 - 9
ConnecTechAsia Show Daily - Day 3, 2019 - 10
ConnecTechAsia Show Daily - Day 3, 2019 - 11
ConnecTechAsia Show Daily - Day 3, 2019 - 12
ConnecTechAsia Show Daily - Day 3, 2019 - 13
ConnecTechAsia Show Daily - Day 3, 2019 - 14
ConnecTechAsia Show Daily - Day 3, 2019 - 15
ConnecTechAsia Show Daily - Day 3, 2019 - 16
ConnecTechAsia Show Daily - Day 3, 2019 - 17
ConnecTechAsia Show Daily - Day 3, 2019 - 18
ConnecTechAsia Show Daily - Day 3, 2019 - 19
ConnecTechAsia Show Daily - Day 3, 2019 - 20
ConnecTechAsia Show Daily - Day 3, 2019 - 21
ConnecTechAsia Show Daily - Day 3, 2019 - 22
ConnecTechAsia Show Daily - Day 3, 2019 - 23
ConnecTechAsia Show Daily - Day 3, 2019 - 24
ConnecTechAsia Show Daily - Day 3, 2019 - 25
ConnecTechAsia Show Daily - Day 3, 2019 - 26
ConnecTechAsia Show Daily - Day 3, 2019 - 27
ConnecTechAsia Show Daily - Day 3, 2019 - 28
ConnecTechAsia Show Daily - Day 3, 2019 - 29
ConnecTechAsia Show Daily - Day 3, 2019 - 30
ConnecTechAsia Show Daily - Day 3, 2019 - 31
ConnecTechAsia Show Daily - Day 3, 2019 - 32
ConnecTechAsia Show Daily - Day 3, 2019 - 33
ConnecTechAsia Show Daily - Day 3, 2019 - 34
ConnecTechAsia Show Daily - Day 3, 2019 - 35
ConnecTechAsia Show Daily - Day 3, 2019 - 36
ConnecTechAsia Show Daily - Day 3, 2019 - 37
ConnecTechAsia Show Daily - Day 3, 2019 - 38
ConnecTechAsia Show Daily - Day 3, 2019 - 39
ConnecTechAsia Show Daily - Day 3, 2019 - 40
ConnecTechAsia Show Daily - Day 3, 2019 - 41
ConnecTechAsia Show Daily - Day 3, 2019 - 42
ConnecTechAsia Show Daily - Day 3, 2019 - 43
ConnecTechAsia Show Daily - Day 3, 2019 - 44
ConnecTechAsia Show Daily - Day 3, 2019 - 45
ConnecTechAsia Show Daily - Day 3, 2019 - 46
ConnecTechAsia Show Daily - Day 3, 2019 - 47
ConnecTechAsia Show Daily - Day 3, 2019 - 48
ConnecTechAsia Show Daily - Day 3, 2019 - 49
ConnecTechAsia Show Daily - Day 3, 2019 - 50
ConnecTechAsia Show Daily - Day 3, 2019 - Cover3
ConnecTechAsia Show Daily - Day 3, 2019 - Cover4
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2019
http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_201912
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2019
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http://europe.nxtbook.com/nxteu/lesommet/CTA-PREVIEW
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2018
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_NewYork2018
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http://europe.nxtbook.com/nxteu/lesommet/inbroadcast_INREVIEW2016
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https://www.nxtbook.com/nxteu/lesommet/inbroadcast_NABSHOWNYexpo
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