BCA Show Preview - Cover1

A part of:

Show organised by:

MARINA BAY SANDS * SUNTEC SINGAPORE

Official Show Preview published by:

The New Vision

Calvin Koh, Assistant Project Director, UBM Singapore, organiser of BroadcastAsia,
reflects on the trends and the technology that is reshaping the industry...

F

or nearly three decades, CommunicAsia
and BroadcastAsia have served the IT and
media industry alongside the sister show,
Enterprise IT. This industry changes faster than
almost any other sector in today's economy
and it is important to stay relevant in such
changing times.
As the region pursues digital transformation
at an accelerated pace, we found it critical
to evolve alongside the dramatic shifts
happening in the spaces we serve. The
genesis of ConnecTechAsia stems as a
response to the expanded needs of the
tech and communications community
to see, discover, and experience more of
the solutions today that affect business
tomorrow.

We felt the time was right to take stock of
Asian business and governments sit at the
our event and enact changes in order to
heart of what the event stands for.
maintain its relevance, and in addition offer
To date more than 1,500 exhibitors
attendees a wider insight into the future.
from 52 countries and regions are
MARINA
SANDS
* SUNTEC
SINGAPORE participating. The event will also feature
Sporting a fresh
lookBAYand
a more
focused
value proposition, we are confident our
technical seminars and business
exhibitors and visitors will have a more
conferences, and networking forums,
enriching and informative experience at the
allowing attendees to gain the maximum
event.
amount of industry insights and fruitful
ConnecTechAsia is therefore the only
interactions.
business platform in Asia that spans the
converging ecosystems of communications,
Focus for 2018
broadcasting and emerging technologies.
Asia's broadcast and media landscapes
Presenting the big picture of digital
are changing rapidly. The rising number
convergence and a platform for the discovery
of digital channels, coupled with viewers'
and understanding of new frontiers of
demand for fast and high quality content is
innovation to elevate the global standing of
accelerating vendors' move to upgrading

Calvin Koh, Assistant Project Director, UBM Singapore

their suite of equipment and technology, to
help broadcasters as well as digital media
providers broadcast streams of information
and content.
With on-demand and streaming services
surging in popularity, BroadcastAsia will delve
into the future of broadcasting - how we have
consumed news and entertainment over the
past decade, continued on page 3...

Ignore the Mirror - Concentrate on the Road Ahead
MARINA BAY SANDS * SUNTEC SINGAPORE

IABM has just published its latest biannual Buying Trends Report, giving a unique
overview of the key issues and latest developments in the fast-changing
broadcast and media industry, says Peter White, CEO, IABM...

T

he report also provides a perfect
backgrounder on where the industry is
heading for visitors to BroadcastAsia 2018.
What is clear from the report is that
efficiency is the most important driver of
product purchases for broadcast and media
companies. This is no surprise as the need
to contain costs while serving fragmented
audiences on multiple platforms is key to
survival today - which is why the most
important strategic priority remains multiplatform delivery. The cloud is playing a vital
role in this - according to the research, 37%

of media technology buyers have already
moved on from being 'in development'
adopted the cloud, with 55% more planning to
to 'in service' with an increasing number
do in the next two to three years.
of broadcast and media companies. IP
Another important trend is towards in-house
is of course a key enabler for the drive to
development, with broadcasters now building
greater efficiency, and the number of all-IP
37% of their solutions internally. Technology
installations has grown from a trickle only
suppliers need to take note of this and adopt
18 months ago to being first choice for many
an open approach to the customer's whole
today. IP is one of the topics being covered
MARINA
BAY
SANDS
*
SUNTEC
SINGAPORE
supply chain. Creative collaboration between
in the IABM Theatre at the show - headlined
technology suppliers and buyers is now
'Tomorrow's Media Toolbox - Today'.
the only way forward. IABM members can
Another major theme for BroadcastAsia
access the full report at www.theiabm.org.
2018 is Artificial Intelligence, which is
It was clear at NAB this year that IP has
being deployed across production, content

management, distribution, monetisation
and delivery. The primary drivers for this
are the increased efficiency AI can bring to
the 'media factory', together with its ability
to deliver actionable business insights from
consumer data.
In summary, the only certainty today is
change - and it's happening faster and faster
as our industry refashions itself to meet
the challenges of transforming consumer
demands. The way forward is to bring all
sides of the industry closer together, and to
help drive this, IABM has announced that it
will be forming regional Customer Advisory
Boards. Seek us out at the show if you would
like to be part of the future.
www.theiabm.org
https://www.vitecgroup.com/about-us/our-structure/vitec-production-solutions/ http://www.imaginecommunications.com/ http://www.imaginecommunications.com/ https://www.connectechasia.com/ https://www.theiabm.org/ http://www.theiabm.org http://www.theiabm.org https://www.grassvalley.com/home/ https://www.grassvalley.com https://www.linkedin.com/company/grass-valley/ https://twitter.com/grassvalleylive https://www.facebook.com/grassvalleylive/ https://www.youtube.com/user/grassvalleylive
Table of Contents for the Digital Edition of BCA Show Preview
