BCA Show Preview - 88

88

SUNTEC SINGAPORE

A part of

SHOW PREVIEW | 26-28 June 2018

MARINA BAY SANDS * SUNTEC SINGAPORE

WorldCast Systems Set to
Demo Latest Innovations
Christophe Poulain, VP Sales and Marketing WorldCast Systems and
President WorldCast Connect, discusses how broadcasters can deliver
reliable, top quality audio content to audiences...

BroadcastAsia:
Has
BroadcastAsia
2018 come at a good time for the media
industry? Why?
Christophe Poulain: Yes. The media
industry is evolving and facing new
challenges for which we have recently
developed
innovative,
market-driven
broadcast solutions. This show takes
place at a brilliant time for us to showcase
these latest developments which cover live
production, efficiency, and monitoring needs.
Today we are witnessing an increase in live
production requirements for which WorldCast
Systems has developed the APT Mobile
SureStreamer, a rock-solid mobile solution to
ensure studio-quality remotes and OBs over
3G/4G networks, and with optimal latency of
just milliseconds.
The company has also developed
advanced FM transmitters, such as the new
revolutionary high power Ecreso FM 10kW
Transmitter that brings transmitters to a
whole new level of reliability, redundancy, and
efficiency. This system, as reliable as a 1+1,
meets the industry's need for high power and
cost efficiency.
On the software side, the engineers at
WorldCast Connect have designed the
WorldCast Manager, an NMS/OSS that
simplifies and improves the monitoring
and management of connected equipment
across any network or facility. Often faced
with expanding infrastructures and delivery
platforms, but with limited human and
financial resources, the WorldCast Manager
software empowers its customers with lower
total cost of ownership, better service quality,
and easier predictive maintenance of their
equipment.
BCA: What do you think are the key
developments in, or threats to, your market
sector at the current time?
CP: In my opinion, media convergence
is the most significant development. I see
mergers taking place for radio and TV
broadcasters in many countries.
BCA: How is the company positioning itself
for the future of broadcasting?
CP: On the radio transmitting side, we
continue focusing on optimising efficiency
and energy consumption which is a major
concern in many countries. On IP delivery,

The Ecreso FM 10kW
transmitter offers a revolutionary approach
to high power FM transmission

our latest developments are compatible
with both radio and TV applications. Our
WorldCast Manager NMS /OSS
software solution also meets
the needs of converged
media.
BCA: Are the latest
technological advancements
revolutionising
how
manufacturers
determine new product offerings?
How challenging is it to address these
issues and keep ahead?
CP: Certainly, we are adapting
ourselves and tend to replace
hardware with advanced
software features which
can be enabled if and
when needed. The main
challenge for us is finding
the right resources with
the right skills to develop
these new offerings.

BCA: Is the increase in live
production requirements changing
the sector in any way?
CP: From a purely radio
broadcast perspective, we are
seeing an explosion in live and
local engagement in many areas
of the globe. This live production
requirement varies from territory
to territory depending on cultural
and regulatory stipulations related
to the broadcasting of live content.
The upsurge in the demand for live
content is coming internally from the
Programme Directors and General
Managers who are fighting (and
winning) to keep their content compelling
against an onslaught of competition from
nonlinear services, such as podcasting and
music streaming in the aural world and OTT
VOD in the video world.
The audiences are, of course, the primary
external drivers of this demand for live
content. Their desire to consume live shows,
to remain up-to-date on live sports events
and concerts, and to discover new music
and content are more relevant than ever.
This growing demand for live and local
means that the new generation of content
acquisition tools have to be quick to deploy
and easy to setup. They must also be costcompetitive in terms of CAPEX and OPEX if
a station wants to incrementally grow the

APT SureStreamer is a robust mobile solution

WorldCast Manager improves the monitoring
of a network's connected equipment

number of OBs and remotes at their stations.
WorldCast Systems has responded to
this requirement by releasing new products
to help broadcasters with this increasing
demand. The APT Mobile SureStreamer
allows broadcasters to use dual redundant
cell paths to uplink audio and video content
over standard consumer grade cell networks
with minimal latency, impediment or any
dropped packets which of course would
introduce artefacts to the decoded signal.
The Mobile SureStreamer is also designed
as a robust "go anywhere" tool with a zero
configuration "boot and broadcast" ethos
together with software defined control for
simple endpoint switching.
BCA: Why should delegates visit your stand
at BroadcastAsia 2018?
CP: Visiting our stand at BroadcastAsia
2018 is a great opportunity for broadcasters
to discover how our latest developments
and innovations in broadcast can help them
deliver reliable, top quality audio content to
their audiences.
With our leading WorldCast Systems'
brands, Ecreso, Audemat, and APT, along
with WorldCast Connect's NMS/OSS,
we cover the entire broadcast chain
from audio source to transmitting
and monitoring. Our team would
be delighted to welcome
visitors with questions or for
demos. They can find us at
Booth 4F1-01 on the French
Pavilion.
www.worldcastsystems.com
www.worldcastconnect.com
https://www.worldcastsystems.com/en/c13p28/high-power-fm-transmitters/ecreso-fm-5kw-10kw https://www.worldcastsystems.com/en/c8p95/network-management-monitoring/worldcast-manager https://www.worldcastsystems.com/en/c57p5/secured-ip-transport/apt-surestreamer http://www.worldcastsystems.com http://www.worldcastconnect.com
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