BCA Show Daily - Day 1 - 24

SUNTEC SINGAPORE

A part of

MARINA BAY SANDS * SUNTEC SINGAPORE

Show Daily | Tuesday 26 June 2018

Q Radio and the Bionic Studio
When independent broadcaster Q Radio needed to move their Belfast studios, it represented an ideal opportunity
for them to start afresh and bring their unique brand to the forefront of Northern Irish Radio...

n today's instant and content hungry world,
modern radio needs to provide more than
ever to engage, maintain and grow audiences,
however this needs to be in addition to, not at
the expense of, making great radio.
Radio in Northern Ireland, particularly
Belfast, is highly competitive. Q Radio seized
the opportunity to get ahead by enhancing
live content through well produced video; live
streaming and making this engaging content
instantly available and shareable on social
channels - Facebook, Twitter, YouTube and
Facebook Live. Q Radio realised that their
choice of technology was key in helping
them meet their brief within an affordable
budget. There's no doubt that many large
corporate radio bands do multiplatform
very well, with generous budgets akin to
grand-scale TV production, but we all
know that radio generally demands more
for less. This is where sophisticated
software, coupled with the right hardware,
makes all the difference. With years of
expertise and experience in providing turnkey projects, Q Radio selected Richard

Lawley of Radio Studio Services to help
them solve problems, design and deliver their
dream.
Having selected Axia Fusions and IQs, the
IP Audio network was in place so integration
between console, PhoneBOX, OASIS, Virtual
Director and playout system is seamless.
Broadcast Bionics talkshow software
"PhoneBOX" is a real game changer. It's
a multitool for the studio, incorporating a
feature-rich phone-in system, multi-faceted
Social Media System, and Virtual Director
visualisation system. All on one screen, this
was a simple choice for Q Radio's state-ofthe-art studios.

PhoneBOX is a multi-tool for the studio environment

"We knew Virtual
Director was the
perfect solution for
us as soon as we saw
it. It's unobtrusive
yet powerful," said
Jonathan
Gold,
Chief Engineer, Q
Network. "It allows
us to quickly produce
quality video clips
to share on social
media,
increasing
our presence, and
strengthening
our
brand with minimal
effort. The system also live streams so
our online listeners can also be viewers
of "QTV", giving them a live view of the
presenters at work in the studio, with nice
switching and branded graphics detailing
now and next playing tracks. We're the
only station in Northern Ireland to do radio
like this, and it's paying off. Our listeners
and advertisers love it." Indeed, Facebook

Listeners can now also view Q Radio's live stream

share figures quickly soared, hitting 7.3K
during drive time. There is no doubt that Q
Radio studios were designed to be seen. The
branding is clear, thought has been given to
camera positions, the lighting is right, and the
ambience inspires the best in the presenters.
It's the epitome of the modern studio.
Visit us on Stand: 6D3-01.
www.bionics.co.uk

http://www.bionics.co.uk http://www.ooyala.com http://www.ooyala.com http://exhibitors.ubmasia.com/ConnecTechAsia2018/en-US/exhibitor/142089/ooyala-inc

Table of Contents for the Digital Edition of BCA Show Daily - Day 1