Outsource Magazine Issue 27 - (Page 98)

TOP TEN TIPS FOR START-UPS In the latest in our Top Ten series, we go to the small end of the spectrum with some advice for budding tech entrepreneurs… Ashwin Ramasamy, ContractIQ Ashwin Ramasamy is the Founder & CEO of ContractIQ, a peer recommendation service for SMEs that seek to outsource. He is a graduate of the Indian Institute of Technology, Madras. I t’s easy to create a start-up now. Everyone and her mum wants to create a start-up because it’s so cool to call oneself an “entrepreneur” (or by similar titles like “Ninja”). But the reality of building a company has not been distorted yet. It’s easy to start but it’s difficult to scale and sustain. That truth is never going to change. So if you are a first-time entrepreneur and are prepared to max out your credit cards to keep it going, be sure to encounter this two-minded monster called “outsourcing”. It can help you sustain, even as you drum up supportive customers and scale. But perhaps it can fail you, too! Some of you have to outsource right after making the pitch deck (business founders!) and some of you have to outsource after hitting your coding maximum (Series X-funded start-ups that are in a hurry to crunch “time to market”). So if you are a start-up founder and this is your first brush with outsourcing, what would be the ten things you should have on your pocketbook (or smartphone), before talking to an outsourcing vendor? “If there’s something you want to build, but the tech isn’t there yet, just find the closest possible way to make it happen.” – Dennis Crowley 98 ●● ● www.outsourcemagazine.co.uk http://www.outsourcemagazine.co.uk

Table of Contents for the Digital Edition of Outsource Magazine Issue 27

NEWS
PLANET ITO
NORM JUDAH MICROSOFT’S
IN THE KNOW
CALL BRITANNIA
DAVID EVELEIGH
CHAIN GAIN
CAN EVERYTHING BE OUTSOURCED?
NOA ROUND-UP
QUICK CHANGE?
TRANSFORMING FINANCE
CAROLINE STOCKMANN
GOOD REVIEWS
OUTSOURCING IS NOT MAKE VERSUS BUY: IT IS A CONTINUUM
PAYING ATTENTION
POWERING UP YOUR CUSTOMER SATISFACTION ENGINE
BEHAVIOURAL ECONOMICS
HEAD-TO-HEAD
TOP TEN
THE LEGAL VIEW
HFS RESEARCH
HEADLINES...
ONLINE ROUND-UP
INSIDE SOURCE
THE LAST WORD

Outsource Magazine Issue 27

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