Your Business With James Caan 2017 - 170

Motivation
madness
Do you value your employees? How do you show them?
Jonathan Richards, CEO of breatheHR, looks at the role
appraisals have to play in employer/employee relationships

A

key part of your employees
feeling valued at work is the
opportunities they are given.
They need to be offered a career path
that challenges them and pushes them
to reach their full potential. Achieving
this is largely down to your employees
having a personal development plan in
place and meeting regularly with their
manager to stay on track.

Personal development is a way for people
to assess their skills and qualities, consider their
aims in life and set aspirational goals. According
to Maslow's hierarchy of needs, we're all striving
to reach the top of the pyramid, where we
can reach our full potential. There's not only a
business but a human need to get it right.

Untapped potential
A recent survey by breatheHR discovered that
30% of employees never have meetings about
their personal development. SMEs in the UK

employ 15.7 million people. This means 4.7
million people - almost one-third of the SME
workforce - aren't getting the input needed to
further their careers.
A further 37% of employees only have
meetings with their manager about personal
development once a year. That's a staggering
amount of potential being stifled. Much like
buying an apple tree but not giving it the water
or nutrients it needs to produce any apples. To
produce the Pink Lady of all employees, you
need to find out what makes them tick.
One way to ensure an employee is able
to reach their full potential is motivation. If
someone isn't motivated by what they're doing
or where they're going, it's difficult for them to
refrain from laziness. The same breatheHR survey
revealed that 46% of employers found appraisals
motivating, yet only 20% of employees
agreed with them, with fewer than one in five
considering them to be valuable. Something
in the process is clearly not working, so what
Appraisals are
an opportunity,
not a chore

is the reason for this disconcerting disconnect
between the motivation felt from appraisals by
employers and employees?

Chore or priority?
Appraisals are often thought of as a chore
for employers, as conducting them involves
a stack of paperwork and preparation. For
many, its seen simply as an annual "box tick"
exercise. In fact, when employers were asked
about their business priorities, employee
satisfaction and appraisals ranked fourth behind
customer retention, new business and cashflow,
clearly demonstrating employers' feelings of
indifference towards the task. This explains why
employers are more likely to feel motivated after
completing an appraisal. It's another job off the
list - enough to make anyone feel motivated.
Employees, however, want to feel as though
they have got to grips with their performance



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http://europe.nxtbook.com/emp/Careers/jcspring2018
http://europe.nxtbook.com/emp/Careers/JobsandCareersAutumn2017
http://europe.nxtbook.com/emp/Careers/YourBusinessWithJamesCaan2017
http://europe.nxtbook.com/emp/Careers/Careers/Careers_with_Hayley_Taylor_2011
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