Your Business With James Caan 2017 - 104

TARRYN GORRE, 32

FOUNDER OF KAFOODLE, SOFTWARE TO HELP RESTAURANTS
MANAGE FOOD AND MENUS FOR PEOPLE WITH ALLERGIES
Ask for help
As a female founder, I
felt that I had something
to prove. I had a natural
martyrdom, thinking I had to do
it all on my own and know all the
answers. You don't. I wish I had gone
to a few experts in the field to show
them what my basic development
looked like and discuss how much
money I would need and how long
it would take. I'd always advise
surrounding yourself with experts.
Do your research,
then do some more
Although my business
was in hospitality - a field
I had worked in for years as a sales
and marketing manager and director,
and then as a consultant - I'd never
worked in the technology industry. I
didn't do enough research on running
a business, creating a culture and
managing a team. My advice would be
to read everything you can get your
hands on about business. You can
never be overeducated.
Hire wisely
I wish I'd taken more time
to hire staff at the start. It's
a lot more expensive to hire
people who don't know what they're
doing. Now our team includes a lot
of people who have come out of
retirement. There's a huge bank of
brains that are over 50, come with a
wealth of experience, don't necessarily
need huge financial benefits and don't
bring egos to work. As an entrepreneur
you don't have to hire 19-year-olds.
Tell people your plans
I felt what I was doing was
so risky, I didn't tell anyone
until I'd actually started the
business, in May 2014, initially just

104

working out of hours. That was a
mistake. I could have spent a year
chatting to people and gaining insight.
I was so scared someone was going
to steal the idea that I kept quiet. Now
I realise you have to weigh up that
threat and who you can trust to talk to
about your idea. If your idea is good

I wish I'd taken
more time to hire
staff at the start
enough, no one will be able to steal it
over a coffee conversation and develop
an entire company from that. I went
full-time at Kaboodle in 2015. We
started commercialising last year and
are predicted to make a profit in 2018.
Building a tech business takes time.
Find a mentor
I only got my first mentor
in January this year, three
years after starting the
company. Now I have four - three
business and one personal. I wish I'd
found them earlier. You need someone
who can see from the outside and
guide you to become better.
Getting a mentor isn't just about
improving your company; it's about
you, the person. Mine have helped me
highlight my weaknesses. Now I know
what those are, I know the areas I want
to learn from. The best piece of advice
I've been given is to always keep
perspective and be balanced.
To find out more about Tarryn's
company, visit kafoodle.com


http://www.kafoodle.com

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http://europe.nxtbook.com/emp/Careers/jcspring2018
http://europe.nxtbook.com/emp/Careers/JobsandCareersAutumn2017
http://europe.nxtbook.com/emp/Careers/YourBusinessWithJamesCaan2017
http://europe.nxtbook.com/emp/Careers/Careers/Careers_with_Hayley_Taylor_2011
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